{"id":5673,"date":"2015-05-06T00:00:00","date_gmt":"2015-05-05T23:00:00","guid":{"rendered":"https:\/\/instrid.sk\/uncategorized\/za-hranicami-startupu\/"},"modified":"2015-05-06T00:00:00","modified_gmt":"2015-05-05T23:00:00","slug":"za-hranicami-startupu","status":"publish","type":"post","link":"https:\/\/instrid.sk\/en\/archiv\/za-hranicami-startupu\/","title":{"rendered":"Beyond the startup"},"content":{"rendered":"<h3>My v\u0161etci sme obozn\u00e1men\u00ed s ned\u00e1vnymi \u00faspechmi po\u010diato\u010dn\u00fdch verejn\u00fdch pon\u00fak technologick\u00fdch spolo\u010dnost\u00ed, ako aj rozsiahlymi akviz\u00edciami mal\u00fdch startupov verejne obchodovate\u013en\u00fdmi technologick\u00fdmi spolo\u010dnos\u0165ami. Zd\u00e1 sa, \u017ee v spr\u00e1vach zaka\u017ed\u00fdm po\u010dujete o akomsi malom startupe s mili\u00f3nmi u\u017e\u00edvate\u013eov, ktor\u00fd sa pr\u00e1ve predal za miliardy, nie mili\u00f3ny\u2026 Ke\u010f si d\u00e1me dokopy jedna a jedna, pr\u00eddeme k z\u00e1veru, \u017ee useri s\u00fa dne\u0161nou hlavnou dev\u00edzou. To plat\u00ed, a z\u00e1rove\u0148 aj nie.<\/h3>\n<h3><\/h3>\n<p style=\"text-align: right;\">\n<p>Pr\u00edli\u0161 ve\u013ea dnes za\u010d\u00ednaj\u00facich technologick\u00fdch startupov sa sna\u017e\u00ed imitova\u0165 \u00faspechy spolo\u010dnost\u00ed ako Facebook, Twitter, LinkedIn, Snapchat, at\u010f. Vytvorenie udr\u017eate\u013en\u00e9ho startupu je v\u0161ak neuverite\u013ene n\u00e1ro\u010dn\u00fd projekt, skuto\u010dn\u00fa firmu toti\u017e tvor\u00ed omnoho viac ne\u017e dostatok u\u017e\u00edvate\u013eov a po\u010det zobrazen\u00ed. Technologick\u00e9 odvetvie je pln\u00e9 ne\u00faspe\u0161n\u00fdch startupov, aj ke\u010f mnoh\u00e9 z nich boli v rann\u00fdch f\u00e1zach z\u00edskavania u\u017e\u00edvate\u013eov ve\u013emi \u00faspe\u0161n\u00e9. Spolo\u010dnosti, ktor\u00e9 sa na trhu udr\u017eali, v\u0161ak pochopili v\u00fdznam zoradenia u\u017e\u00edvate\u013esk\u00fdch d\u00e1t, na ktorom si vybudovali meno.<\/p>\n<p>&nbsp;<\/p>\n<p>Pre t\u00fdch, ktor\u00ed prekonaj\u00fa po\u010diato\u010dn\u00e9 obvykl\u00e9 prek\u00e1\u017eky a vytvoria startup so z\u00e1kladn\u00fdmi finan\u010dn\u00fdmi prostriedkami, sol\u00eddnym biznis pl\u00e1nom a \u013eudsk\u00fdmi zdrojmi pon\u00fakame zop\u00e1r odpor\u00fa\u010dan\u00ed, ako \u00faspe\u0161ne prejs\u0165 od startupu k nie\u010domu trvalej\u0161iemu. Ak s\u00fa va\u0161im produktom softv\u00e9rov\u00e9 alebo webov\u00e9 u\u017e\u00edvate\u013esk\u00e9 aplik\u00e1cie a chcete, aby boli kl\u00fa\u010dom k v\u00e1\u0161mu \u00faspechu, uistite sa, \u017ee investujete do datab\u00e1z zav\u010das a \u010dasto. Je d\u00f4le\u017eit\u00e9 si uvedomi\u0165, \u017ee pon\u00faka\u0165 \u201emerate\u013en\u00e9 \u00fadaje\u201c znamen\u00e1 viac, ne\u017e roz\u0161\u00edri\u0165 hardv\u00e9r v pr\u00edpade zvy\u0161uj\u00faceho sa po\u010dtu u\u017e\u00edvate\u013eov, preto\u017ee tieto \u00fadaje hraj\u00fa d\u00f4le\u017eit\u00fa rolu po\u010das v\u0161etk\u00fdch startupovych f\u00e1z. Preh\u013eadn\u00e9 zoradenie d\u00e1t nielen zvy\u0161uje hodnotu firmy, ale tie\u017e ur\u010duje r\u00fdchlos\u0165, akou budete napredova\u0165. Peter Drucker je autorom sl\u00e1vneho v\u00fdroku: \u201eNem\u00f4\u017ee\u0161 riadi\u0165 nie\u010do, \u010do sa ned\u00e1 zmera\u0165\u201c. Ne\u0161trukt\u00farovan\u00e9 a zle naform\u00e1tovan\u00e9 d\u00e1ta s\u00fa nemerate\u013en\u00e9 a nakoniec zostan\u00fa iba na pr\u00edta\u017e.<\/p>\n<p>&nbsp;<\/p>\n<p>Akon\u00e1hle spust\u00edte va\u0161u aplik\u00e1ciu, je nevyhnutn\u00e9 z\u00edska\u0165 okam\u017eit\u00fa sp\u00e4tn\u00fa v\u00e4zbu oh\u013eadne jej funk\u010dnosti; na \u010do sa va\u0161i z\u00e1kazn\u00edci zameriavaj\u00fa a na \u010do nie? Pochopenie potrieb va\u0161ich z\u00e1kazn\u00edkov poskytuje najv\u00e4\u010d\u0161iu pr\u00edle\u017eitos\u0165 spe\u0148a\u017ei\u0165 va\u0161e slu\u017eby. Potreby z\u00e1kazn\u00edka \u010dasto nie s\u00fa jasn\u00e9 a nezodpovedaj\u00fa o\u010dividn\u00e9mu a logick\u00e9mu rie\u0161eniu, ku ktor\u00e9mu ste p\u00f4vodne smerovali. Zd\u00e1 sa toti\u017e, ze skuto\u010dn\u00ed online u\u017e\u00edvatelia pri v\u00fdbere aplik\u00e1ci\u00ed v\u017edy na logiku zab\u00fadaj\u00fa. Va\u0161a iracion\u00e1lna u\u017e\u00edvate\u013esk\u00e1 z\u00e1klad\u0148a a neust\u00e1le napredovanie konkurencie robia schopnosti rastu a re\u0161trukturaliz\u00e1cie nevyhnutn\u00fdmi po\u010das spustenia ak\u00fdchko\u013evek prelomov\u00fdch prvkov. Mo\u017eno bude nutn\u00e9 navrhn\u00fa\u0165 in\u00fa prihlasovaciu str\u00e1nku pre nov\u00fa skupinu u\u017e\u00edvate\u013eov, aby ste sa stali konkurencieschopn\u00fdmi vo\u010di pon\u00fa\u00ad kate\u013eom podobn\u00fdch slu\u017eieb. S\u00fa\u010dasne mo\u017eno budete musie\u0165 rie\u00ad \u0161i\u0165 pokles v n\u00e1v\u0161tevnosti, ktor\u00fd sa v\u00e1m podarilo odhali\u0165 pomocou u\u017e\u00edvate\u013esk\u00fdch anal\u00fdz. Mo\u017eno budete musie\u0165 pon\u00faknu\u0165 dodato\u010dn\u00e9 reporty, po ktor\u00fdch u\u017e\u00edvatelia prahn\u00fa, aj ke\u010f ste na za\u010diatku reporting nevn\u00edmali ako \u017eiadan\u00fa funkciu. \u010coko\u013evek v\u00e1s \u010dak\u00e1, mus\u00edte to napl\u00e1nova\u0165, vytvori\u0165, vysk\u00fa\u0161a\u0165 a vyrobi\u0165 v priebehu t\u00fd\u017ed\u0148ov, ba dokonca dn\u00ed.<\/p>\n<p>&nbsp;<\/p>\n<p>Jedin\u00fdm sp\u00f4sobom, ako to stihn\u00fa\u0165, je spr\u00e1vne triedenie d\u00e1t u\u017e od za\u010diatku. Najprv si to premyslite. Nakreslite si to. Predstavte si to. Vytvorte si n\u00e1vrh datab\u00e1zy pomocou n\u00e1strojov ako OmniGraffle alebo ceruzka a papier, moji osobn\u00ed favoriti. Rozde\u013ete \u010dasti tak, aby logicky d\u00e1vali zmysel a vytv\u00e1rali vz\u0165ahy s r\u00f4znymi d\u00e1tov\u00fdmi bodmi. To v\u00e1m umo\u017en\u00ed kombinova\u0165 \u00fadaje v prospech toho, o \u010do sa s\u00fa\u010dasne a v bud\u00facnosti usilujete. Va\u0161a aplik\u00e1cia bude po\u010das v\u00fdvoja vy\u017eadova\u0165 ist\u00e9 \u00fapravy, no \u00fapravy vo vopred dobre premyslenej datab\u00e1ze sa ve\u013emi l\u00ed\u0161ia od pokusov preorganizova\u0165 ju cel\u00fa kv\u00f4li nedostato\u010dn\u00e9mu prvotn\u00e9hemu n\u00e1vrhu. Nie je ni\u010d rizikovej\u0161ie ako re\u0161trukturaliz\u00e1cia celej datab\u00e1zy v spustenom v\u00fdrobnom prostred\u00ed a ni\u010d zlo\u017eitej\u0161ie, ako zvl\u00e1dnu\u0165 to bez dlh\u00fdch v\u00fdpadkov.<\/p>\n<p>&nbsp;<\/p>\n<p>Treba ma\u0165 na pam\u00e4ti, \u017ee re\u0161trukturaliz\u00e1cia datab\u00e1zy sa nevz\u0165ahuje len na refactoring jej sch\u00e9my. V\u00fdvoj\u00e1r mus\u00ed tie\u017e spr\u00edstupni\u0165 v\u0161etky existuj\u00face k\u00f3dy na pou\u017e\u00edvanie novej sch\u00e9my a potom prenies\u0165 v\u0161etky d\u00e1ta zo starej sch\u00e9my do novej. Obvykle predo\u0161l\u00e1 sch\u00e9ma nie je schopn\u00e1 s\u00fastredi\u0165 v\u0161etky \u00fadaje potrebn\u00e9 na naplnenie novej bez manu\u00e1lneho z\u00e1sahu. Toto v\u0161etko sa mus\u00ed odohra\u0165 predt\u00fdm, ne\u017e sa v\u00e1\u0161 produkt dostane na trh a za\u010dne znova zhroma\u017e\u010fova\u0165 inform\u00e1cie. Stiahnutie produktu po\u010das tejto doby z webu m\u00f4\u017ee ma\u0165 nepriazniv\u00fd vplyv na dlhodob\u00fd \u00faspech v\u00e1\u0161ho podnikania. Zatia\u013e, \u010do sa\u00a0ned\u00e1 pou\u017e\u00edva\u0165, va\u0161i konkurenti napreduj\u00fa. Pri spr\u00e1vnom pl\u00e1novan\u00ed ste s\u00edce schopn\u00ed minimalizova\u0165 trvanie v\u00fdpadkov, av\u0161ak v\u00fdpadkom by ste sa mali vyh\u00fdba\u0165, pokia\u013e je to mo\u017en\u00e9. Starbucks za\u0161iel tak \u010faleko, \u017ee vykon\u00e1va \u00fadr\u017eby svojich kaviarn\u00ed po\u010das ich prev\u00e1dzky, aby z\u00e1kazn\u00edci neboli n\u00faten\u00ed zmeni\u0165 svoje n\u00e1vyky a nezat\u00falali sa do ved\u013eaj\u0161\u00edch miestnych kaviarn\u00ed \u010do i len na jeden de\u0148. Pou\u017eitie rovnakej taktiky v pr\u00edpade va\u0161ej aplik\u00e1ciu zaru\u010d\u00ed, ze va\u0161i u\u017e\u00edvatelia zostan\u00fa t\u00fdm, \u010d\u00edm s\u00fa &#8211; va\u0161imi u\u017e\u00edvate\u013emi.<\/p>\n<p>&nbsp;<\/p>\n<p>Dobre premyslen\u00e1 a dobre \u0161trukt\u00farovan\u00e1 datab\u00e1za, ktor\u00e1 m\u00e1 schopnos\u0165 reagova\u0165 na potreby v podobe jasn\u00fdch a ve\u013eavravn\u00fdch \u00fadajov je k\u013e\u00fa\u010dom k udr\u017eaniu si existuj\u00facej u\u017e\u00edvate\u013eskej z\u00e1kladne, jej roz\u0161\u00edreniu a zvy\u0161ovaniu n\u00e1skoku pred konkurenciou. Technick\u00e1 podpora a detailn\u00e9 pr\u00edklady toho, ako LivePage vyu\u017e\u00edva d\u00e1ta vo svoj prospech na str\u00e1nke horseshows.net n\u00e1jdete na blogu blog.horseshows.net\/data.<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>My v\u0161etci sme obozn\u00e1men\u00ed s ned\u00e1vnymi \u00faspechmi po\u010diato\u010dn\u00fdch verejn\u00fdch pon\u00fak technologick\u00fdch spolo\u010dnost\u00ed, ako aj rozsiahlymi akviz\u00edciami mal\u00fdch startupov verejne obchodovate\u013en\u00fdmi technologick\u00fdmi spolo\u010dnos\u0165ami. Zd\u00e1 sa, \u017ee<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-5673","post","type-post","status-publish","format-standard","hentry","category-archiv","two-columns"],"_links":{"self":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/5673","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/comments?post=5673"}],"version-history":[{"count":0,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/5673\/revisions"}],"wp:attachment":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/media?parent=5673"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/categories?post=5673"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/tags?post=5673"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}