<\/p>\n
Ono je to v\u0161ak v\u00e4\u010d\u0161inou pozna\u0165 na prv\u00fd poh\u013ead, tie skoroprav\u00e9 kabelky \u010di hodinky luxusn\u00fdch zna\u010diek pochybnej kvality. V\u00e4\u010d\u0161inou je rovnako rozoznate\u013en\u00fd aj pochybn\u00fd objekt, ktor\u00fd je nosite\u013eom t\u00fdchto takmer zna\u010diek. Nechcem ur\u00e1\u017ea\u0165 profesie, v\u00e1\u017eim si ka\u017ed\u00fa zmyslupln\u00fa pr\u00e1cu. No Rolexky na ruke, ktor\u00e1 dr\u017e\u00ed kromp\u00e1\u010d, asi nebud\u00fa vyzera\u0165 vhodne.<\/p>\n
Ale nechajme o\u010dividn\u00e9 fejky fejkami. Dnes chcem upriami\u0165 pozornos\u0165 na ove\u013ea sofistikovanej\u0161\u00edch obchodn\u00edkov, pon\u00fakaj\u00facich lacn\u00fd luxus. Je to v\u0161ak skuto\u010dne kvalita a luxus? Jedn\u00e1 sa o praktiku medzi\u010dasom pomerne roz\u0161\u00edren\u00fa vo viacer\u00fdch odvetviach, no stretnete sa s \u0148ou najm\u00e4 pri spotrebnom tovare, kde zna\u010dka okrem kvality predstavuje aj in\u00fa pridan\u00fa hodnotu – sebaobraz.<\/p>\n
O \u010do vlastne ide? Na internete natraf\u00edte na honosne znej\u00face hodin\u00e1rske zna\u010dky, ktor\u00e9 nik nepozn\u00e1. A ako t\u00e1to pochybn\u00e1 biznis strat\u00e9gia funguje? D\u00e1te si vyrobi\u0165 pekn\u00e9 hodinky, ktor\u00e9 p\u00f4sobia luxusne. Maj\u00fa mnoh\u00e9 funkcie, za ktor\u00e9 by sa nehanbili ani skuto\u010dn\u00e9 hodin\u00e1rske zna\u010dky, ich funk\u010dnos\u0165 je v\u0161ak viac ako diskutabiln\u00e1.<\/p>\n
\u010cudujete sa, ako niekoho presved\u010dia na k\u00fapu tak\u00fdchto brakov? Nu\u017e, najprv si v\u0161imnete dobre znej\u00face meno, ktor\u00e9 sa m\u00f4\u017ee podoba\u0165 na niektor\u00fa \u0161vaj\u010diarsku zna\u010dku. Potom pr\u00edde to najd\u00f4le\u017eitej\u0161ie – ofici\u00e1lna webov\u00e1 str\u00e1nka, kde pon\u00fakate pekn\u00e9 hodinky za \u010diastky v tis\u00edckach dol\u00e1rov. Nasledovne tak\u00e9to hodinky s pripraven\u00fdm webom umiestnite do aukci\u00ed po celom svete a pred\u00e1vate ich ako v\u00fdpredaj zo skladu za p\u00e1r sto dol\u00e1rov. Potenci\u00e1lny z\u00e1kazn\u00edk, ktor\u00fd na webe hne\u010f vid\u00ed, \u017ee sa jeho vyt\u00fa\u017een\u00e9 hodinky ofici\u00e1lne pred\u00e1vaj\u00fa za nieko\u013ekon\u00e1sobn\u00e9 \u010diastky, \u013eahko pod\u013eahne. Dalo by sa poveda\u0165, \u017ee s\u00fa v podstate virtu\u00e1lnymi, ako\u017ee luxusn\u00fdmi zna\u010dkami. Nie s\u00fa fejky, ale pri tenisk\u00e1ch so \u0161tyrmi a viac p\u00e1sikmi sme tomu hovorili, \u017ee s\u00fa \u201eviac adidas\u201c.<\/p>\n
<\/p>\n TAG Heuer Carrera Calibre Heuer 01\n
<\/p>\n
Nov\u00e9 puzdro, nov\u00e1 kon\u0161trukcia, nov\u00fd dizajn a nov\u00fd stroj\u010dek – to je TAG Heuer Carrera Calibre Heuer 01, \u0161it\u00fd na mieru milovn\u00edkom d\u00f4myseln\u00fdch stroj\u010dekov a obdivovate\u013eom jemnej mechaniky.<\/p>\n
V\u010faka prieh\u013eadnej skeletonovej kon\u0161trukcii mo\u017eno spredu i zozadu sledova\u0165 v\u0161etky k\u013e\u00fa\u010dov\u00e9 komponenty, ktor\u00e9 h\u00fdbu ru\u010di\u010dkami tohto chronografu. Najd\u00f4le\u017eitej\u0161ie diely ako rotor, zotrva\u010dka alebo rozde\u013eova\u010d maj\u00fa r\u00f4zne farby – \u010diernu, \u010derven\u00fa a zlat\u00fa. V\u010faka tomu aj medzi ostatn\u00fdmi oce\u013eov\u00fdmi s\u00fa\u010diastkami vynik\u00e1 ich bezchybn\u00fd chod.<\/p>\n
Stroj\u010dek Calibre Heuer 01 poch\u00e1dza z inhouse produkcie TAG Heuer. To znamen\u00e1, \u017ee je kompletne vyroben\u00fd v jeho diel\u0148ach a firma m\u00e1 tak absol\u00fatnu kontrolu nad kvalitou v\u0161etk\u00fdch komponentov. Skl\u00ed\u010dka s\u00fa zaf\u00edrov\u00e9, zvy\u0161ok p\u00fazdra je z ocele s titanium-karbidovou vrstvou a remienok je gumen\u00fd. Je to pr\u00e1ve kombin\u00e1cia materi\u00e1lov, ktor\u00e1 zaru\u010duje vysok\u00fa odolnos\u0165 a u\u017e\u00edvate\u013esk\u00fd komfort tohto ve\u013emi podaren\u00e9ho modelu. Za tip \u010fakujeme TAG Heuer Boutique Eurovea Bratislava.<\/p>\n
<\/p>\n
<\/p>\n
Martin Viktory<\/em><\/p>","protected":false},"excerpt":{"rendered":" S\u00fa v\u0161ade okolo n\u00e1s – fejky. Dnes sa fal\u0161uje oble\u010denie, parf\u00e9my, lieky, dokonca aj aut\u00e1 a samozrejme, hodinky. Obraz na\u0161ej doby, alebo kde je dopyt,<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-5693","post","type-post","status-publish","format-standard","hentry","category-archiv","two-columns"],"_links":{"self":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/5693","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/comments?post=5693"}],"version-history":[{"count":0,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/5693\/revisions"}],"wp:attachment":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/media?parent=5693"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/categories?post=5693"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/tags?post=5693"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}