{"id":5771,"date":"2016-07-15T00:00:00","date_gmt":"2016-07-14T23:00:00","guid":{"rendered":"https:\/\/instrid.sk\/uncategorized\/europskym-znackam-sa-dari-v-cine\/"},"modified":"2016-07-15T00:00:00","modified_gmt":"2016-07-14T23:00:00","slug":"europskym-znackam-sa-dari-v-cine","status":"publish","type":"post","link":"https:\/\/instrid.sk\/en\/archiv\/europskym-znackam-sa-dari-v-cine\/","title":{"rendered":"European brands are thriving in China"},"content":{"rendered":"<h3><span style=\"font-weight: 400;\">\u010c\u00edna, naj\u013eudnatej\u0161ia krajina sveta, je priestorom ve\u013ek\u00fdch kontrastov, pre z\u00e1padn\u00fd svet takmer nepochopite\u013en\u00e9ho politick\u00e9ho zriadenia a svetom prakticky neobmedzen\u00fdch mo\u017enost\u00ed &#8211; neobmedzen\u00fdch preto, \u017ee aj legislat\u00edvne nie je v\u0161etko ani z\u010faleka tak zabezpe\u010den\u00e9, aby nebolo mo\u017en\u00e9 vyr\u00e1ba\u0165 a pred\u00e1va\u0165 napodobeniny produktov z cel\u00e9ho sveta a s mimoriadnym \u00faspechom.<\/span><\/h3>\n<p><strong><strong>\u00a0<\/strong><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">N\u00e1lepka <em>Made in China<\/em> v\u0161ak nie je iba o lacn\u00fdch produktoch vyr\u00e1ban\u00fdch v\u00a0mili\u00f3nov\u00fdch mno\u017estv\u00e1ch, je to aj o mnoh\u00fdch \u00faspe\u0161n\u00fdch medzin\u00e1rodn\u00fdch spolo\u010dnostiach a \u0161pi\u010dkov\u00fdch ved\u00facich pracovn\u00edkoch, ktor\u00ed za nimi stoja. Samozrejme, tak\u00e9to spolo\u010dnosti nie s\u00fa v celej \u010c\u00edne, ur\u010dite ich ve\u013ea nen\u00e1jdeme v jej z\u00e1padnej \u010dasti. Prekvit\u00e1 najm\u00e4 Hongkong, ktor\u00e9mu sa podarilo vydoby\u0165 si nez\u00e1vislos\u0165 od zvy\u0161ku krajiny a po ukon\u010den\u00ed spr\u00e1vcovstva Spojen\u00fdm kr\u00e1\u013eovstvom do roku 1997 za\u017e\u00edva ve\u013ek\u00fd rozmach po ka\u017edej str\u00e1nke. <em>Z\u00e1klad ekonomiky Hongkongu tvor\u00ed zahrani\u010dn\u00fd obchod, valutovo-finan\u010dn\u00e9 oper\u00e1cie, elektronick\u00fd, spracovate\u013esk\u00fd, \u013eahk\u00fd a textiln\u00fd priemysel, ktor\u00fd pracuje predov\u0161etk\u00fdm na export.<\/em><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ve\u013ek\u00e9 mno\u017estvo bonitn\u00fd<\/span>ch pracovn\u00edkov a \u00faspe\u0161n\u00fdch firiem je pr\u00edle\u017eitos\u0165 nielen pre dom\u00e1ce automobilky, ale aj pre tie eur\u00f3pske. O\u010dividne je o ne ve\u013ek\u00fd z\u00e1ujem, \u010do dokazuj\u00fa nielen predajn\u00e9 \u010d\u00edsla z Nemecka, ale aj aktivity eur\u00f3pskych automobiliek v prospech \u010c\u00edny. \u0160peci\u00e1lne pre t\u00fato krajinu vyv\u00edjaj\u00fa zvy\u010dajne pred\u013a\u017een\u00e9 varianty sedanov a kombi vy\u0161\u0161ej strednej triedy, niektor\u00e9 z nich si predstav\u00edme ni\u017e\u0161ie:<\/p>\n<p>&nbsp;<\/p>\n<h2>Mercedes-Benz triedy E<\/h2>\n<p>Zna\u010dka Mercedes-Benz vlani dosiahla piaty rekordn\u00fd rok za sebou medziro\u010dn\u00fdm n\u00e1rastom celosvetov\u00e9ho odbytu o 13,4 percenta na 1 871 511 vozidiel. V roku 2015 tak div\u00edzia Mercedes-Benz Cars koncernu Daimler dodala, spolu so svojou \u010fal\u0161ou zna\u010dkou smart, pri n\u00e1raste 14,4 percenta celkovo 1 990 909 os<span style=\"font-weight: 400;\">obn\u00fdch vozidiel.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ako mimoriadne \u00faspe\u0161n\u00e1 sa ukazuje pr\u00e1ve <strong>modelov\u00e1 rada E<\/strong>, pre ktor\u00fa sa, pod\u013ea Daimleru, rozhoduj\u00fa a\u017e \u0161tyria z piatich z\u00e1kazn\u00edkov. Na \u010d\u00ednskom trhu sa trieda E pon\u00faka aj v pred\u013a\u017eenom variante, kde sa \u010dasto vyu\u017e\u00edva ako limuz\u00edna so slu\u017eobn\u00fdm \u00a0\u0161of\u00e9rom, ke\u010f\u017ee z\u00e1kazn\u00edci si v\u00e1\u017eia v\u00e4\u010d\u0161\u00ed priestor na nohy. V roku 2014 dosiahla miera dobytia trhu t\u00fdmto modelom v \u010c\u00edne takmer 35 percent.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Najd\u00f4le\u017eitej\u0161ie trhy odbytu triedy E s\u00fa pr\u00e1ve \u010c\u00edna, USA a Nemecko a \u00a0je prv\u00fdm vozidlom zna\u010dky Mercedes-Benz vyr\u00e1ban\u00e9 v \u010c\u00edne.<\/span><\/p>\n Mercedes-Benz trieda E\n Mercedes-Benz trieda E\n<p>&nbsp;<\/p>\n<h2>Citro\u00ebn C6<\/h2>\n<p><span style=\"font-weight: 400;\">V\u00fdlu\u010dne pre \u010d\u00ednskych z\u00e1kazn\u00edkov sa rozhodla dod\u00e1va\u0165 jeden model aj automobilka Citro\u00ebn. T\u00e1 o\u017eivila niekdaj\u0161\u00ed technologick\u00fd \u0161perk, model <strong>C6<\/strong>. V porovnan\u00ed s t\u00fdm z roku 2006 (p\u00f4vodn\u00fd koncept C6 Lignage bol predstaven\u00fd u\u017e v 1999) m\u00e1 konzervat\u00edvnej\u0161\u00ed vzh\u013ead, ladn\u00e9 krivky karos\u00e9rie a prednej masky a chce sa zaradi\u0165 medzi pr\u00e9miov\u00e9 modely z Nemecka.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nov\u00e1 podoba modelu nie je tak \u00faplne pokra\u010dovan\u00edm p\u00f4vodnej C6, je sk\u00f4r automobilom hierarchicky posaden\u00fdm nad C5. Pon\u00fakne komfortn\u00fd a priestrann\u00fd interi\u00e9r, modern\u00e9 materi\u00e1ly a rozhrania, s d\u013a\u017ekou 4,98 metra sa bude zara\u010fova\u0165 takmer k limuz\u00ednam. R\u00e1zvor kolies m\u00e1 d\u013a\u017eku a\u017e 2,9 metra. \u010c\u00ednsky variant C6 sa bude vyr\u00e1ba\u0165 v meste Wuhan v spolupr\u00e1ci s koncernom DongFeng, najbli\u017e\u0161ie ho budete m\u00f4c\u0165 vidie\u0165 na autosal\u00f3ne v Pekingu.<\/span><\/p>\n<p>&nbsp;<\/p>\n Citroen C6\n Citroen C6\n Citroen C6\n<p>&nbsp;<\/p>\n<h2><strong>Volkswagen T-Prime GTE a Phideon<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Aktivity Volkswagenu sa t\u00fdkaj\u00fa aj najv\u00e4\u010d\u0161ieho trhu na v\u00fdchode. Pred \u010dasom zaujala zverejnen\u00edm konceptu <strong>T-Prime GTE<\/strong>, ktor\u00fd sa predstav\u00ed pr\u00e1ve v \u010c\u00edne a pravdepodobne len pre \u010c\u00ednu. Koncept je reakciou na predpoklady, \u017ee trh s automobilmi typu SUV bude st\u00e1le r\u00e1s\u0165, v \u010c\u00edne a\u017e o 18 percent a v Rusku o neuverite\u013en\u00fdch 23 percent. Tieto vysok\u00e9 \u010d\u00edsla s\u00fa pr\u00edle\u017eitos\u0165ou pre ve\u013ek\u00fd nemeck\u00fd automobilov\u00fd koncern, ktor\u00fd sa prostredn\u00edctvom konceptov pribli\u017euje k z\u00e1kazn\u00edkovi e\u0161te sk\u00f4r, ako sa ten rozhodne v\u00f4bec lep\u0161ie pozrie\u0165 na portf\u00f3lio Volkswagenu.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Koncept T-Prime GTE kombinuje to najlep\u0161ie, \u010do automobilka dodnes vyrobila a bal\u00ed to do modernej karos\u00e1rskej \u00fapravy. Model je tie\u017e dobr\u00fdm reprezentantom toho, \u010do m\u00f4\u017eeme v bl\u00edzkej dobe o\u010dak\u00e1va\u0165 od dizajn\u00e9rskeho t\u00edmu automobilky. T-Prime GTE by mohol by\u0165 seri\u00f3znym vzorom pre redizajny bud\u00facich modelov, nie\u010do ako prototypom.<\/span><\/p>\n<p>&nbsp;<\/p>\n VW T-Prime GTE\n VW T-Prime GTE\n VW T-Prime GTE\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">S hotov\u00fdm vozidlom, teda nie konceptom, Volkswagen pri\u0161iel e\u0161te v marci tohto roku. Up\u00fatal pozornos\u0165 modelom <strong>Phideon<\/strong>, ktor\u00fd sa v\u0161ak rozhoduje vrhn\u00fa\u0165 iba na \u010d\u00ednsky trh. Zjavne je tento priestor ove\u013ea lukrat\u00edvnej\u0161\u00ed, ako ten eur\u00f3psky.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Volkswagen Phideon sa pova\u017euje za n\u00e1stupcu modelu Phaeton, ktor\u00fd m\u00e1 vlastn\u00fd jedine\u010dn\u00fd pr\u00edbeh. Hoci sa dlho hovorilo, \u017ee sa Phaeton objav\u00ed v portf\u00f3liu automobilky ako lep\u0161\u00ed variant od Passatu, u\u017e sa tak pravdepodobne nikdy nestane. \u201cPhaeton pre \u010c\u00ednu\u201d je v\u0161ak realitou &#8211; hoci pod in\u00fdm menom. Phideon pon\u00fakne to najlep\u0161ie, \u010do Volkswagen doteraz vyrobil. Konkurova\u0165 bude BMW radu 5, Audi A6 a Mercedesu triedy E, o ktorom sme p\u00edsali vy\u0161\u0161ie, ale s d\u013a\u017ekou cez 5 metrov prekon\u00e1 niektor\u00e9 limuz\u00edny.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">V\u010faka modul\u00e1rnej platforme MLB m\u00e1 a\u017e trojmetrov\u00fd r\u00e1zvor kolies a celkov\u00fa d\u013a\u017eku 505 centimetrov, jeho \u0161es\u0165valec pon\u00fakne 300 konsk\u00fdch s\u00edl a kr\u00fatiaci moment 440 Nm. Dod\u00e1va\u0165 sa bude aj v hybridnom variante, ktor\u00fd by mal by\u0165 spolo\u010dne s konceptom T-Prime GTE reflexiou na st\u00e1le rast\u00faci dopyt po automobiloch s inovat\u00edvnym pohonom.<\/span><\/p>\n<p>&nbsp;<\/p>\n VW Phideon\n<p>&nbsp;<\/p>\n<h2><strong>Jaguar XFL<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">So svoj\u00edm pr\u00edspevkom v\u00fdlu\u010dne pre \u010d\u00ednsky trh pri\u0161la aj britsk\u00e1 automobilka Jaguar, ktor\u00e1 na trh pon\u00fakne pred\u013a\u017een\u00fa verziu sedanu XF. Jaguar <strong>XFL<\/strong> bude ma\u0165 r\u00e1zvor kolies dlh\u0161\u00ed o 140 milimetrov, ust\u00e1li sa tak na vzdialenosti 3,1 metra.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Po technickej str\u00e1nke p\u00f4jde o rovnak\u00fd sedan XF, ak\u00fd pozn\u00e1me aj z na\u0161ich ciest, jedine s \u00fapravou pre lok\u00e1lneho z\u00e1kazn\u00edka. Nepozn\u00e1me cenu modelu a ani presn\u00fd term\u00edn spustenia predaja, automobilka spom\u00edna neur\u010dito druh\u00fa polovicu tohto roku. Vyr\u00e1ba\u0165 sa bude priamo v \u010c\u00edne.\u00a0<\/span><\/p>\n Jaguar XFL\n Jaguar XFL\n Jaguar XFL\n Jaguar XFL\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"color: #808080;\">Sources:<\/span><\/strong><\/p>\n<p><span style=\"color: #808080;\"><em>Obrazov\u00fd materi\u00e1l: Daimler, Citroen, Jaguar, Volkswagen<br \/>\n<\/em><em>\u00dadaje: Daimler #1, Daimler #2, TASR #1, TASR #2, TASR #3<\/em><\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>\u010c\u00edna, naj\u013eudnatej\u0161ia krajina sveta, je priestorom ve\u013ek\u00fdch kontrastov, pre z\u00e1padn\u00fd svet takmer nepochopite\u013en\u00e9ho politick\u00e9ho zriadenia a svetom prakticky neobmedzen\u00fdch mo\u017enost\u00ed &#8211; neobmedzen\u00fdch preto, \u017ee aj<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-5771","post","type-post","status-publish","format-standard","hentry","category-archiv","two-columns"],"_links":{"self":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/5771","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/comments?post=5771"}],"version-history":[{"count":0,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/5771\/revisions"}],"wp:attachment":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/media?parent=5771"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/categories?post=5771"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/tags?post=5771"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}