{"id":5895,"date":"2017-09-25T00:00:00","date_gmt":"2017-09-24T23:00:00","guid":{"rendered":"https:\/\/instrid.sk\/uncategorized\/cina-uspesne-pokracuje-v-expanzii-na-zahranicne-trhy\/"},"modified":"2017-09-25T00:00:00","modified_gmt":"2017-09-24T23:00:00","slug":"cina-uspesne-pokracuje-v-expanzii-na-zahranicne-trhy","status":"publish","type":"post","link":"https:\/\/instrid.sk\/en\/archiv\/cina-uspesne-pokracuje-v-expanzii-na-zahranicne-trhy\/","title":{"rendered":"China continues to successfully expand into foreign markets"},"content":{"rendered":"<h3>Ke\u010f sa eur\u00f3pske firmy e\u0161te nepozviechali z\u00a0d\u00f4sledkov finan\u010dnej kr\u00edzy, \u010c\u00edna tento fakt vyu\u017eila a presadila vlastn\u00e9 ekonomick\u00e9 z\u00e1ujmy v\u00a0duchu hesla:\u00a0\u201e\u010co nevie\u0161 urobi\u0165 lacnej\u0161ie alebo r\u00fdchlej\u0161ie ako in\u00ed, to k\u00fap.\u201c<\/h3>\n<p>&nbsp;<\/p>\n<p>Neb\u00fdval\u00fd hospod\u00e1rsky rast \u010d\u00ednskej ekonomiky sa nezastavuje. Na rozdiel od predch\u00e1dzaj\u00facich obdob\u00ed, ke\u010f bol v\u00fdsledkom rozsiahlych \u0161truktur\u00e1lnych zmien financovan\u00fdch nadn\u00e1rodn\u00fdmi spolo\u010dnos\u0165ami a\u00a0n\u00e1sledn\u00fdm prudko rast\u00facim exportom na v\u0161etky svetov\u00e9 trhy, po roku 2010 je v\u00a0znamen\u00ed expanzie vlastn\u00fdch invest\u00edci\u00ed v\u00a0zahrani\u010d\u00ed. Tie sa stali integr\u00e1lnou s\u00fa\u010das\u0165ou p\u00f4sobenia \u010c\u00edny v medzin\u00e1rodnom ekonomickom prostred\u00ed a vo v\u00e4\u010d\u0161ine pr\u00edpadov aj hlavn\u00fdm podporn\u00fdm prostriedkom jej \u010fal\u0161ieho hospod\u00e1rskeho napredovania. D\u00f4vody, pre\u010do prich\u00e1dzaj\u00fa zahrani\u010dn\u00e9 invest\u00edcie, s\u00fa r\u00f4zne. Je to bu\u010f vy\u0161\u0161ia miera zhodnotenia kapit\u00e1lu, vybudovanie efekt\u00edvnej\u0161ej produk\u010dnej b\u00e1zy, z\u00edskanie trhov alebo zlep\u0161enie ich absorp\u010dnej schopnosti, vy\u0161\u0161ia bezpe\u010dnos\u0165 invest\u00edcie \u010di in\u00e9 \u010dasto skryt\u00e9 pozit\u00edva, ktor\u00e9 v bud\u00facnosti m\u00f4\u017eu by\u0165 pre investora zvl\u00e1\u0161\u0165 v\u00fdznamn\u00e9. V\u00a0pr\u00edpade \u010c\u00edny sa k\u00a0nim prid\u00e1va\u00a0fakt, \u017ee podporuj\u00fa jej strategick\u00e9 dlhodob\u00e9 z\u00e1ujmy, s\u00a0cie\u013eom ovl\u00e1dnu\u0165 svetov\u00fa ekonomiku.<\/p>\n<p>&nbsp;<\/p>\n<p>V\u00a0s\u00favislosti s\u00a0nekon\u010diacou sa medzin\u00e1rodnou finan\u010dnou kr\u00edzou vo svete sa teritori\u00e1lne z\u00e1mery \u010d\u00ednskych investorov r\u00fdchlo menili. Uvedomili si, \u017ee mnoh\u00e9 zahrani\u010dn\u00e9 spolo\u010dnosti maj\u00fa dostato\u010dn\u00fd znalostn\u00fd n\u00e1skok a\u00a0vybudovan\u00e9 trhy, na ktor\u00e9 sa nedostan\u00fa konkurenti, ak nie s\u00fa schopn\u00ed pon\u00faknu\u0165 podobn\u00e9 v\u00fdrobky, ale s\u00a0vy\u0161\u0161ou kvalitou \u010di ni\u017e\u0161ou cenou. Mo\u017enos\u0165 \u010c\u00edny dohna\u0165 ich vo \u201evlastnej r\u00e9\u017eii\u201c bola obmedzen\u00e1. Navy\u0161e dopyt po t\u00fdchto v\u00fdrobkoch r\u00fdchlo rastie aj na \u010d\u00ednskom trhu a\u00a0s\u00a0n\u00edm aj riziko konkurencie. Vl\u00e1da tie\u017e pochopila, \u017ee dom\u00e1ce depozity plyn\u00face z\u00a0obrovsk\u00e9ho \u201ebal\u00edka\u201c akt\u00edv z\u00edskan\u00fdch hlavne z\u00a0obchodu z\u00a0USA, denominovan\u00e9 v\u00a0americk\u00fdch dol\u00e1roch, bud\u00fa procesom kvantitat\u00edvneho uvo\u013e\u0148ovania znehodnoten\u00e9. V\u00fdvoj menov\u00fdch kurzov po roku 2010 a prudk\u00fd pokles hodnoty eura o\u00a0cca 40 % v\u0161ak prin\u00e1\u0161al potenci\u00e1lnu v\u00fdhodu z\u00a0jednoduchej v\u00fdmeny dol\u00e1rov za euro (eur\u00f3pske invest\u00edcie). Je taktie\u017e zn\u00e1me, \u017ee hospod\u00e1rska prosperita E\u00da stoj\u00ed a\u00a0pad\u00e1 s\u00a0v\u00fdvozom. Jej k\u013e\u00fa\u010dov\u00fdmi trhmi, okrem \u00danie samotnej, s\u00fa pr\u00e1ve \u010c\u00edna a\u00a0USA. Pokia\u013e s\u00a0USA m\u00e1 \u00dania akt\u00edvnu obchodn\u00fa bilanciu, jej schodok s\u00a0\u010c\u00ednou dosahuje ka\u017edoro\u010dne 130 \u2013 155 mld. dol\u00e1rov a kumulat\u00edvne presahuje 1 bili\u00f3n dol\u00e1rov, \u010do je riziko, pre ktor\u00e9 treba h\u013eada\u0165 efekt\u00edvne rie\u0161enie.<\/p>\n<p>&nbsp;<\/p>\n<p>Eur\u00f3pske trhy boli dlho mimo koncentrovan\u00e9ho investi\u010dn\u00e9ho z\u00e1ujmu \u010c\u00edny. Bolo to vcelku z\u00a0prirodzen\u00fdch d\u00f4vodov, nako\u013eko kontinent, pokia\u013e ide o\u00a0preferovan\u00e9 suroviny, nemal \u010do pon\u00faknu\u0165. Situ\u00e1cia sa v\u0161ak zmenila, t\u00fdm ako nov\u00e9 technol\u00f3gie a\u00a0priemyseln\u00e9 zariadenia za\u010dali nadob\u00fada\u0165 strategick\u00fd v\u00fdznam pre \u010c\u00ednu. V rokoch 2000 \u2013 2010 \u010d\u00ednske spolo\u010dnosti uskuto\u010dnili v\u00a0Eur\u00f3pe iba 573 transakci\u00ed v celkovom objeme 21 mld. dol\u00e1rov, no u\u017e v\u00a0roku 2012 Eur\u00f3pa absorbovala 90% invest\u00edci\u00ed \u010d\u00ednskych firiem (mimo nerastn\u00fdch surov\u00edn a\u00a0energie). Najpr\u00ed\u0165a\u017elivej\u0161\u00edmi sa stali chemick\u00fd priemysel (Wanhua-BorsodChem) a spracovanie alebo dod\u00e1vky uhlia, ropy a zemn\u00e9ho plynu (Sinochem \u2013 Emerald, CIC \u2013 Gaz de France). Ich z\u00e1ujmu sa nevyhli ani komunika\u010dn\u00e9 zariadenia a\u00a0slu\u017eby, technol\u00f3gie vyu\u017e\u00edvan\u00e9 na v\u00fdrobu energie hlavne z fotovoltick\u00fdch \u010dl\u00e1nkov a pod. V\u00a0tomto odbore \u010c\u00edna rastom vlastnej produkcie a v\u00fdvozom lacnej\u0161\u00edch slne\u010dn\u00fdch \u010dl\u00e1nkov, ktor\u00fd spustil prudk\u00fd pokles svetov\u00fdch cien t\u00fdchto zariaden\u00ed, zrazila na kolen\u00e1 najv\u00e4\u010d\u0161ie nemeck\u00e9 firmy a zv\u00fd\u0161ila vlastn\u00fd podiel na svetovom trhu z 34 na 57%.<\/p>\n<p>&nbsp;<\/p>\n<p>Z\u00e1ujmy \u010c\u00edny sa s\u00fastredili na akviz\u00edcie nemeck\u00fdch firiem v snahe z\u00edska\u0165 priemyseln\u00e9 know-how. V\u00a0roku 2012 prevzali v\u00fdrobcu stavebn\u00fdch strojov Sany, firmy Putzmeister, F. Zimmermann ai. Zmenu majite\u013ea zaznamenalo mnoho v\u00fdrobcov z oblasti stavebn\u00edctva, presnej priemyselnej techniky, ale \u010doraz viac aj zo sektoru ch\u00e9mie (napr. Coburg, Waldrich, FACC, Vensys, Saargumi at\u010f.). Hoci \u010d\u00ednski mana\u017e\u00e9ri videli z\u00edskan\u00fa komparat\u00edvnu v\u00fdhodu hlavne v cca 2,5-kr\u00e1t vy\u0161\u0161ej produktivite pr\u00e1ce v nemeck\u00fdch firm\u00e1ch v porovnan\u00ed s dom\u00e1cimi, poukazuj\u00fa tie\u017e na \u201eobrovsk\u00fa t\u00fa\u017ebu \u010c\u00ed\u0148anov zlep\u0161ova\u0165 sa a konkurova\u0165 na rovnakej \u00farovni ako svetov\u00ed hr\u00e1\u010di.\u201c V\u00a0s\u00fa\u010dasnosti ich osobitne zauj\u00edma aj koncept 4. priemyselnej revol\u00facie (4D). Postupuj\u00fa obdobne aj vo Ve\u013ekej Brit\u00e1nii, kde investovali do vod\u00e1rensk\u00e9ho priemyslu a firiem pripravuj\u00facich v\u00fdstavbu jadrovej elektr\u00e1rne Hinkley Point, \u010di do prest\u00ed\u017enych real\u00edt.<\/p>\n<p>&nbsp;<\/p>\n<p>V\u00a0obdob\u00ed, ke\u010f sa eur\u00f3pske firmy e\u0161te nepozviechali z\u00a0d\u00f4sledkov finan\u010dnej kr\u00edzy a obchodn\u00e1 poz\u00edcia E\u00da sa opierala sk\u00f4r o\u00a0n\u00edzky kurz \u20ac\/$ ako o\u00a0z\u00e1sadn\u00fa moderniz\u00e1ciu vlastn\u00e9ho priemyslu a\u00a0z\u00a0toho vypl\u00fdvaj\u00face inov\u00e1cie, bolo na tomto zadl\u017eenom kontinente na predaj prakticky v\u0161etko. \u010c\u00edna tento fakt vyu\u017eila a presadila vlastn\u00e9 ekonomick\u00e9 z\u00e1ujmy v\u00a0duchu hesla: \u201e\u010co nevie\u0161 urobi\u0165 lacnej\u0161ie alebo r\u00fdchlej\u0161ie ako in\u00ed, to k\u00fap.\u201c Postupne tak prevzala stovky \u010fal\u0161\u00edch eur\u00f3pskych firiem, z\u00a0ktor\u00fdch mnoh\u00e9 patria k\u00a0\u201erodinn\u00e9mu striebru\u201c cel\u00e9ho kontinentu. Taliansky Pirelli, \u0161panielsky Repsol, nemeck\u00e9 KraussMaffei a\u00a0Kuka, \u010di \u0161vaj\u010diarska Syngenta s\u00fa pravdepodobne iba \u0161pi\u010dkou \u013eadovca tak\u00fdchto akviz\u00edci\u00ed, nako\u013eko mnoh\u00e9 \u010fal\u0161ie boli z\u00edskan\u00e9 prostredn\u00edctvom sprostredkovate\u013eov alebo nastr\u010den\u00fdch firiem a fondov. Len za rok 2015 uzatvorili \u010d\u00ednski investori pod\u013ea ofici\u00e1lnych zdrojov 179 doh\u00f4d o\u00a0prevzat\u00ed alebo kapit\u00e1lovej \u00fa\u010dasti, \u010do je o\u00a0cca 10% viac ako v\u00a0roku 2014. Fakt, \u017ee v kr\u00e1tkej dobe \u010c\u00edna preinvestovala v\u00a0zahrani\u010d\u00ed okolo 500 mld. dol\u00e1rov, t\u00fato domnienku potvrdzuje. Podstatnej\u0161ou v\u0161ak je skuto\u010dnos\u0165, \u017ee t\u00fdmito predajmi str\u00e1ca Eur\u00f3pa nielen rokmi naakumulovan\u00e9 du\u0161evn\u00e9 bohatstvo a\u00a0v\u00fdznamn\u00e9 vedecko-technick\u00e9 poznatky, o\u00a0ktor\u00e9 roky opierala svoje unik\u00e1tne trhov\u00e9 poz\u00edcie, ale aj schopnos\u0165 \u00faspe\u0161ne sa adaptova\u0165 na nov\u00fa situ\u00e1ciu, ktor\u00e1 v\u00a0globalizovanom svetovom hospod\u00e1rstve nast\u00e1va. Nemeck\u00e1 vl\u00e1da si ako prv\u00e1 v\u00a0E\u00da uvedomila potrebu chr\u00e1ni\u0165 d\u00f4le\u017eit\u00e9 firmy pred investormi poch\u00e1dzaj\u00facimi z\u00a0in\u00fdch kraj\u00edn. \u00dapravy pr\u00edslu\u0161n\u00fdch z\u00e1konov v\u0161ak prich\u00e1dzaj\u00fa neskoro a\u00a0s\u00fa zo strany unit\u00e1rnych podnikate\u013eov \u010dasto nap\u00e1dan\u00e9 ako proti\u00fastavn\u00e9, ke\u010f\u017ee zabra\u0148uj\u00fa vo\u013enej trhovej s\u00fa\u0165a\u017ei. Paradoxne pr\u00e1ve t\u00e1 predt\u00fdm umo\u017enila nemeck\u00fdm firm\u00e1m v\u00fdhodne investova\u0165 v\u00a0zahrani\u010d\u00ed.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Ke\u010f sa eur\u00f3pske firmy e\u0161te nepozviechali z\u00a0d\u00f4sledkov finan\u010dnej kr\u00edzy, \u010c\u00edna tento fakt vyu\u017eila a presadila vlastn\u00e9 ekonomick\u00e9 z\u00e1ujmy v\u00a0duchu hesla:\u00a0\u201e\u010co nevie\u0161 urobi\u0165 lacnej\u0161ie alebo r\u00fdchlej\u0161ie<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-5895","post","type-post","status-publish","format-standard","hentry","category-archiv","two-columns"],"_links":{"self":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/5895","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/comments?post=5895"}],"version-history":[{"count":0,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/5895\/revisions"}],"wp:attachment":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/media?parent=5895"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/categories?post=5895"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/tags?post=5895"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}