Hromadn\u00e9 nakupovanie so z\u013eavami doslova zmenilo sp\u00f4sob, ak\u00fdm \u013eudia nakupuj\u00fa tovar a slu\u017eby. Z p\u00f4vodn\u00e9ho americk\u00e9ho konceptu sa nechal in\u0161pirova\u0165 cel\u00fd svet a ani Slovensko neostalo bokom – z\u013eavov\u00fdch port\u00e1lov dnes m\u00e1me desiatky, t\u00fdch men\u0161\u00edch mo\u017eno a\u017e stovky a \u013eudia ich maj\u00fa radi. Hromadn\u00e1 akviz\u00edcia z\u00e1kazn\u00edkov sa v\u0161ak nemus\u00ed nutne t\u00fdka\u0165 iba nakupovania tovarov a slu\u017eieb, ale aj celkom in\u00fdch hodn\u00f4t.<\/p>\n
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V zahrani\u010d\u00ed funguje be\u017ene, u n\u00e1s je st\u00e1le sk\u00f4r v plienkach. Takzvan\u00fd crowdfunding sa stal medzin\u00e1rodne re\u0161pektovan\u00fdm sp\u00f4sobom, ak\u00fdm sa be\u017en\u00ed \u013eudia mohli z\u00fa\u010dastni\u0165 na vzniku nejak\u00e9ho startupu alebo svojimi mikroinvest\u00edciami prispie\u0165 k v\u00fdrobe nejak\u00e9ho produktu, launchovaniu slu\u017eby alebo dokonca k inej dobrej veci. Na Slovensku sa podobn\u00fdm sp\u00f4sobom realizuj\u00fa zbierky pre \u013eud\u00ed v hmotnej alebo zdravotnej n\u00fadzi, ide o internetov\u00e9 verejn\u00e9 zbierky. Podstatou crowdfundingu je v\u0161ak zbieranie pe\u0148az\u00ed od mikroinvestorov s t\u00fdm, \u017ee oni o\u010dak\u00e1vaj\u00fa protihodnotu v podobe tovaru\u00a0alebo slu\u017eby. Tak\u00fdmito platformami pre crowdfunding s\u00fa Indiegogo, Kickstarter,\u00a0Fundly,\u00a0Patreon \u010di\u00a0GoFundMe alebo\u00a0RocketHub.<\/p>\n
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Vy\u0161\u0161ou \u00farov\u0148ou crowdfundingu je crowdinvesting. To je tak\u00e1 forma hromadn\u00e9ho investovania, ktor\u00e1 pracuje s princ\u00edpmi mikroinvestovania zn\u00e1meho z crowdfundingu, av\u0161ak s cie\u013eom zar\u00e1ba\u0165 mikroinvestorom peniaze. Tento st\u00e1le pomerne nov\u00fd sp\u00f4sob internetov\u00e9ho investovania sa dostal aj na Slovensku, v zahrani\u010d\u00ed je u\u017e etablovan\u00fd. Platformou pre tak\u00fdto sp\u00f4sob n\u00e1kupu akci\u00ed a investovania do firiem je napr\u00edklad\u00a0Finnest.\u00a0Jeden z jej v\u00e4\u010d\u0161\u00edch \u00faspechov je ten s hotelovou sie\u0165ou\u00a0Falkensteiner Hotels & Residences, najnov\u0161ie umo\u017e\u0148uje investova\u0165 aj do spolo\u010dnosti Regenbogen, ktor\u00e1 je najv\u00e4\u010d\u0161\u00edm podnikom cestovn\u00e9ho ruchu na nemeckom pobre\u017e\u00ed Baltsk\u00e9ho mora.<\/p>\n
Internetov\u00fd crowdinvesting sa ukazuje ako mimoriadne v\u00fdhodn\u00fd, \u010d\u00edm z pochopite\u013en\u00fdch pr\u00ed\u010din vyvol\u00e1va aj skepticizmus. Napr\u00edklad za investovanie do spomenut\u00e9ho Regenbogenu sa pon\u00faka \u00farok na \u00farovni do 7,5 percenta ro\u010dne.\u00a0Cez t\u00fato platformu pre\u0161lo za posledn\u00fdch 24 mesiacov viac ako 15 mili\u00f3nov eur, pri\u010dom priemern\u00e1 invest\u00edcia na jedn\u00e9ho investora dosahuje moment\u00e1lne okolo 7-tis\u00edc eur. P\u00f4sobiv\u00e9 \u010d\u00edsla v\u0161ak maj\u00fa e\u0161te v pl\u00e1ne r\u00e1s\u0165.<\/p>\n
<\/p>","protected":false},"excerpt":{"rendered":"
V\u010faka crowdinvestingu m\u00f4\u017eete z\u00edskava\u0165 peniaze hoci aj na tom, \u017ee sa vo svete dar\u00ed nejakej sieti hotelov. Platforma pre tak\u00e9to obchodovanie funguje aj na Slovensku.<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-5960","post","type-post","status-publish","format-standard","hentry","category-archiv","two-columns"],"_links":{"self":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/5960","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/comments?post=5960"}],"version-history":[{"count":0,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/5960\/revisions"}],"wp:attachment":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/media?parent=5960"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/categories?post=5960"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/tags?post=5960"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}