{"id":6453,"date":"2020-03-23T00:00:00","date_gmt":"2020-03-22T23:00:00","guid":{"rendered":"https:\/\/instrid.sk\/uncategorized\/fascinujuci-pribeh-andrasa-aratoa-zo-dna-na-den-sa-stal-internetovou-celebritou\/"},"modified":"2020-03-23T00:00:00","modified_gmt":"2020-03-22T23:00:00","slug":"fascinujuci-pribeh-andrasa-aratoa-zo-dna-na-den-sa-stal-internetovou-celebritou","status":"publish","type":"post","link":"https:\/\/instrid.sk\/en\/archiv\/fascinujuci-pribeh-andrasa-aratoa-zo-dna-na-den-sa-stal-internetovou-celebritou\/","title":{"rendered":"Fascinuj\u00faci pr\u00edbeh Andr\u00e1sa Arat\u00f3a. Zo d\u0148a na de\u0148 sa stal internetovou celebritou"},"content":{"rendered":"<p>75-ro\u010dn\u00fd elektroin\u017einier z Ma\u010farska sa stal celebritou \u00faplnou n\u00e1hodou. Oslovil ho ist\u00fd fotograf, ktor\u00fd sa venoval foteniu stock fotografi\u00ed &#8211; ilustra\u010dn\u00fdch obr\u00e1zkov, ktor\u00e9 si \u010falej cez fotobanky kupuj\u00fa r\u00f4zni klienti. T\u00ed ich \u010falej vyu\u017e\u00edvaj\u00fa \u010di u\u017e pri tvorbe dizajnu webstr\u00e1nok alebo ako ilustra\u010dn\u00e9 fotografie k \u010dl\u00e1nkom.<\/p>\n<p>Andr\u00e1s na podujat\u00ed TEDx na Ukrajine vo svojej predn\u00e1\u0161ke spom\u00ednal aj to, \u017ee ist\u00e9 obdobie po tom, ako p\u00f3zoval na t\u00fdchto fotografi\u00e1ch, zvykol kontrolova\u0165 webov\u00e9 str\u00e1nky, \u010di sa n\u00e1hodou fotografia s jeho podobiz\u0148ou niekde neobjavila. Spo\u010diatku to boli zahrani\u010dn\u00e9 webov\u00e9 str\u00e1nky r\u00f4zneho zamerania &#8211; na jednej sa napr\u00edklad objavil ako lek\u00e1r. Tieto weby v\u0161ak v tom \u010dase vedel spo\u010d\u00edta\u0165 na jednej ruke.<\/p>\n<p>Potom sa v\u0161ak v\u0161etko dramaticky zmenilo a dnes je z Andr\u00e1sa ikona.<\/p>\n<h3>Ako vznikala legend\u00e1rna fotografia?<\/h3>\n<p>Ur\u010dite to pozn\u00e1te, ke\u010f v\u00e1m fotograf povie: \u201e\u00dasmev!\u201c a potom vid\u00edte u\u017e len z\u00e1blesk. Po nieko\u013ekohodinovom foten\u00ed niet divu, \u017ee \u00fasmev nebol od srdca a vyc\u00edtili to aj \u013eudia&#8230;<\/p>\n<p>Obrovsk\u00fd boom nastal v \u010dase, ke\u010f jednu zo stock fotografi\u00ed zazdie\u013eala str\u00e1nka, ktor\u00e1 sa venovala tvorbe meme obr\u00e1zkov. T\u00e1 zverejnila v\u00fdzvu \u013eu\u010fom, aby k nej vytvorili kreat\u00edvny popis. Andr\u00e1s v debate spom\u00edna aj to, \u017ee v\u00e4\u010d\u0161ina \u013eud\u00ed v jeho veku sa s meme-\u010dkami ani nestretla.<\/p>\n<p>Aj on si najprv musel v\u00fdznam vyh\u013eada\u0165 na Wikip\u00e9dii. T\u00e1 hovor\u00ed: \u201eM\u00f4\u017ee \u00eds\u0165 o ak\u00fako\u013evek akciu, \u0161t\u00fdl alebo konanie, ktor\u00e9 je \u0161\u00edren\u00e9 pomocou internetu (napr. pomocou soci\u00e1lnych siet\u00ed, blogov, e-mailov, diskusn\u00fdch f\u00f3r,&#8230;) a \u0161\u00edri sa tak, \u017ee si ho \u013eudia posielaj\u00fa medzi sebou. Internetov\u00e9 m\u00e9my m\u00f4\u017eu ma\u0165 formu slov, obr\u00e1zkov, odkazov, internetov\u00fdch str\u00e1nok, vide\u00ed, hashtagov a in\u00fdch.\u201c<\/p>\n<p>T\u00e1to defin\u00edcia perfektne pasuje k pr\u00edbehu charizmatick\u00e9ho p\u00e1na. Spo\u010diatku Andr\u00e1s nevedel, \u010do s t\u00fdm robi\u0165. Chcel toto hromadn\u00e9 \u0161\u00edrenie zastavi\u0165, av\u0161ak uvedomil si, \u017ee je to nemo\u017en\u00e9. Ak by po\u017eiadal webov\u00fa str\u00e1nku, ktor\u00e1 to ako prv\u00e1 premenila na meme o zru\u0161enie, o de\u0148 by to pridali \u010fal\u0161ie tri str\u00e1nky. Tak mu neost\u00e1valo ni\u010d in\u00e9, len d\u00fafa\u0165, \u017ee na to \u013eudia \u010doskoro zabudn\u00fa.<\/p>\n<p>&nbsp;<\/p>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/FScfGU7rQaM\" width=\"100%\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h3>Hide The Pain Harold<\/h3>\n<p>Po \u010dase zistil, \u017ee bojova\u0165 so \u0161\u00edren\u00edm meme\u010diek obsahuj\u00facich jeho tv\u00e1r nem\u00e1 zmysel a tak si vytvoril vlastn\u00fd brand s n\u00e1zvom <strong>Hide The Pain Harold<\/strong>. Obrovsk\u00fd \u00faspech zaznamenala aj jeho facebook str\u00e1nka, ktor\u00e1 m\u00e1 v t\u00fdchto chv\u00ed\u013each viac ako 300 000 fan\u00fa\u0161ikov.<\/p>\n<p>Po tomto kroku, kedy sa rozhodol odtajni\u0165, sa jeho \u017eivot \u00faplne zmenil. Za\u010dali si ho v\u0161\u00edma\u0165 m\u00e9dia po celom svete a jeho tv\u00e1r sa stala s\u00fa\u010das\u0165ou r\u00f4znych reklamn\u00fdch kampan\u00ed. Dokonca si zahral aj hlavn\u00fa postavu v klipe ma\u010farskej skupiny Cloud 9+. Pesni\u010dka nesie n\u00e1zov Hide The Pain a je v anglickom jazyku.<\/p>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/9Z04WcR1KIY\" width=\"100%\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Andr\u00e1s v r\u00e1mci TEDx spomenul aj to, \u017ee vie, \u017ee Hide The Pain Harold nie je skuto\u010dne on. Je to osobnos\u0165, ktor\u00fa mu dali \u013eudia z internetu. Ale ako hovorieval Shakespeare svojho \u010dasu, \u201eSvet je obrovsk\u00e9 javisko, na ktorom ka\u017ed\u00fd hr\u00e1 svoju \u00falohu.\u201c A tak sa svoju nov\u00fa rolu rozhodol prija\u0165.<\/p>\n<p>Ako uviedol v jednom rozhovore, v re\u00e1lnom \u017eivote \u017eiadnu boles\u0165 nepoci\u0165uje, ale \u017eije v \u0161\u0165astnom man\u017eelstve.<\/p>\n<p>V r\u00e1mci predn\u00e1\u0161ky prilo\u017eenej vy\u0161\u0161ie sa rozl\u00fa\u010dil s div\u00e1kmi pekn\u00fdmi my\u0161lienkami. <strong>\u013dudia by pod\u013ea neho mali by\u0165 otvoren\u00ed nov\u00fdm veciam<\/strong>. Vo veku 75 rokov, kedy jeho rovesn\u00edci rie\u0161ia chodenie po lek\u00e1roch, zdravotn\u00e9 probl\u00e9my a podobne, za\u010dal Andr\u00e1s cestova\u0165 po svete, spozn\u00e1va\u0165 nov\u00fdch \u013eud\u00ed a \u017ei\u0165 diametr\u00e1lne odli\u0161n\u00fd sp\u00f4sob \u017eivota. A za v\u0161etko m\u00f4\u017ee n\u00e1hoda a to, \u017ee sa tento sympatick\u00fd d\u00f4chodca neb\u00e1l vykro\u010di\u0165 do v\u00f4d internetu.<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Andr\u00e1s Arat\u00f3 je meno, ktor\u00e9 v\u00e1m asi ve\u013ea nehovor\u00ed. Av\u0161ak pod\u013ea jeho \u0161pecifick\u00fdch \u010d\u0155t tv\u00e1re ho spozn\u00e1te v\u0161etci.<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-6453","post","type-post","status-publish","format-standard","hentry","category-archiv","two-columns"],"_links":{"self":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/6453","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/comments?post=6453"}],"version-history":[{"count":0,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/6453\/revisions"}],"wp:attachment":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/media?parent=6453"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/categories?post=6453"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/tags?post=6453"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}