{"id":6963,"date":"2022-07-23T00:00:00","date_gmt":"2022-07-22T23:00:00","guid":{"rendered":"https:\/\/instrid.sk\/uncategorized\/z-nuly-k-milionom-ralph-lauren-dg-recruit-kfc\/"},"modified":"2025-07-27T12:41:47","modified_gmt":"2025-07-27T11:41:47","slug":"z-nuly-k-milionom-ralph-lauren-dg-recruit-kfc","status":"publish","type":"post","link":"https:\/\/instrid.sk\/en\/archiv\/z-nuly-k-milionom-ralph-lauren-dg-recruit-kfc\/","title":{"rendered":"From Zero to Hero \u2013 how people at the bottom became super rich"},"content":{"rendered":"

V\u0161etko za\u010d\u00edna n\u00e1padom<\/strong> alebo n\u00e1hodn\u00fdm vnuknut\u00edm, ale pozit\u00edvne okolnosti hraj\u00face v n\u00e1s prospech, s\u00fa \u010dasto t\u00fdm rozhoduj\u00facim prvkom. D\u00f4le\u017eit\u00e9 je si v\u0161ak uvedomi\u0165, \u017ee s podobn\u00fdmi probl\u00e9mami, s ktor\u00fdmi denno-denne bojujeme, bojuj\u00fa aj ostatn\u00ed \u013eudia. Aj ke\u010f to tak na prv\u00fd poh\u013ead nevyzer\u00e1 a intenz\u00edvny vplyv soci\u00e1lnych siet\u00ed, prezentuj\u00faci bezstarostn\u00e9 \u017eivoty \u013eud\u00ed okolo n\u00e1s, v n\u00e1s vyvol\u00e1va \u010dasto pochybnosti.<\/p>\n

Av\u0161ak, nasleduj\u00face pr\u00edbehy v\u00e1m uk\u00e1\u017eu, \u017ee najlep\u0161ie obdobie a najv\u00e4\u010d\u0161ie \u00faspechy v\u00e1\u0161ho \u017eivota,<\/strong> prich\u00e1dzaj\u00fa<\/strong> ne\u010dakane a \u010dasto pr\u00e1ve po najhor\u0161\u00edch a naj\u0165a\u017e\u0161\u00edch obdobiach.<\/strong> A tak sa neraz z pracovn\u00edkov McDonald’s, um\u00fdva\u010dov riadu, podomov\u00fdch predava\u010dov, \u010di distrib\u00fatorov nov\u00edn, stali milion\u00e1ri.\u00a0<\/strong><\/p>\n

Aby sme sa vyhli notoricky zn\u00e1mym pr\u00edbehom sl\u00e1vnych \u013eud\u00ed, ktor\u00e9 u\u017e ur\u010dite pozn\u00e1te, predstav\u00edme si tie menej zn\u00e1me.<\/p>\n

Dandan Zhu – DG Recruit<\/strong><\/h3>\n

Pr\u00edbeh dnes u\u017e milion\u00e1rky Dandan Zhu,<\/strong> vyzeral spo\u010diatku podobne, ako pr\u00edbehy mnoh\u00fdch \u013eud\u00ed, ktor\u00ed \u00faplne nevedia, \u010do by chceli v \u017eivote robi\u0165. Po vy\u0161tudovan\u00ed odboru zameran\u00e9ho na financie,<\/strong> do ktor\u00e9ho ju tak trochu postr\u010dili rodi\u010dia, si uvedomila, \u017ee to nie je \u00faplne smer, v ktorom by chcela budova\u0165 svoju bud\u00facnos\u0165.\u00a0<\/strong><\/p>\n

S diplomom v ruke, ale bez pr\u00e1ce, sa teda vrhla na kari\u00e9ru \u010da\u0161n\u00ed\u010dky,<\/strong> pri\u010dom jej rovesn\u00edci nadob\u00fadali \u010faleko lukrat\u00edvnej\u0161ie kontrakty v r\u00e1mci \u0161tudovan\u00fdch odborov. Dandan v\u0161ak nemala na v\u00fdber. Spl\u00e1cala p\u00f4\u017ei\u010dku na auto, \u0161tudentsk\u00fa p\u00f4\u017ei\u010dku<\/strong> a hospod\u00e1rila len so sumou asi 2000 dol\u00e1rov (USD).\u00a0<\/strong><\/p>\n Dandan Zhu sa z poz\u00edcie \u010da\u0161n\u00ed\u010dky dopracovala a\u017e k vlastn\u00e9mu biznisu v r\u00e1mci n\u00e1boru zamestnancov. | Foto: forbes.com<\/strong>\n

Ako sama Dandan Zhu rad\u00ed, d\u00f4le\u017eit\u00e9 je v takejto chv\u00edli zisti\u0165, \u010do v\u00e1s bav\u00ed, a naopak, \u010do nechcete robi\u0165.<\/strong> Ke\u010f sa viac za\u010dala zameriava\u0165 na svoje siln\u00e9 str\u00e1nky<\/strong> (v jej pr\u00edpade komunik\u00e1ciu s \u013eu\u010fmi), z\u00edskala pr\u00e1cu v pracovnej agent\u00fare v New Yorku.<\/strong> K\u013e\u00fa\u010dovou cestou k jej \u00faspechu, bola nakoniec zdr\u017eanlivos\u0165 a zni\u017eovanie n\u00e1kladov.<\/strong> Vedenie zoznamu pr\u00edjmov a v\u00fddavkov, dom\u00e1ce stravovanie<\/strong> and n\u00e1kupn\u00e1 striedmos\u0165,<\/strong> ju doviedli k hromadeniu majetku.<\/p>\n

Ve\u013ek\u00fa \u010das\u0165 z u\u0161etren\u00fdch pe\u0148az\u00ed, investovala<\/strong> ako \u0161tudentka financi\u00ed do nie\u010doho, \u010domu dobre rozumela – invest\u00edci\u00ed do nehnute\u013enost\u00ed.<\/strong> Nieko\u013ekoro\u010dn\u00e1 pr\u00e1ca v tejto sf\u00e9re, z nej spravila milion\u00e1rku. Pri\u010dom za\u010d\u00ednala len pribli\u017ene s 2000 USD. Nesk\u00f4r si zalo\u017eila vlastn\u00fa n\u00e1borov\u00fa agent\u00faru,<\/strong> ktor\u00fa \u00faspe\u0161ne vedie a\u017e do s\u00fa\u010dasnosti.<\/p>\n

Ralph Lauren – Polo\/Ralph Lauren<\/h3>\n

Napriek tomu, \u017ee meno Ralph Lauren<\/strong> je celosvetovo zn\u00e1me, in\u00e9 je to s pr\u00edbehom, ktor\u00fd stoj\u00ed za touto osobou a jeho zna\u010dkou. Ralph Lauren sa v skuto\u010dnosti volal Lifshitz. Narodil sa v Bronxe v New Yorku, ako syn bielorusk\u00fdch migrantov,<\/strong> a teda nie je prekvapiv\u00e9, \u017ee poch\u00e1dzal z chudobn\u00fdch pomerov.\u00a0<\/strong><\/p>\n

Ke\u010f\u017ee sa r\u00e1d \u0161pecificky obliekal, za\u010dal v 12 rokoch popri \u0161kole pracova\u0165,<\/strong> aby si mohol dovoli\u0165 n\u00e1kupy oble\u010denia. Takisto za\u010dal pred\u00e1va\u0165 svojim spolu\u017eiakom ru\u010dne \u0161it\u00e9 kravaty,<\/strong> ktor\u00e9 sa koniec koncov stali z\u00e1kladom jeho biznisu.<\/strong> Ralph zhodnotil, \u017ee nakoniec sa jeho p\u00f4vod v chudobnej rodine, pretavil v hnac\u00ed motor, v snahe za lep\u0161\u00edm \u017eivotom.\u00a0<\/strong><\/p>\n Ralph Lauren je d\u00f4kazom, \u017ee aj z ne\u013eahk\u00fdch podmienok sa d\u00e1 vypracova\u0165 na m\u00f3dnu ikonu a \u00faspe\u0161n\u00e9ho biznismena. | Foto: themonsieur.com<\/strong>\n

Popri zamestnan\u00ed v m\u00f3dnej spolo\u010dnosti Beau Brummell,<\/strong> za\u010dal pracova\u0165 aj na svojich vlastn\u00fdch produktoch. \u0160il kravaty,<\/strong> ktor\u00e9 prezentoval pod zna\u010dkou Polo.<\/strong> Za\u010dal ich pred\u00e1va\u0165 aj v obchodn\u00fdch centr\u00e1ch, v\u010faka \u010domu sa okruh predaja v\u00fdrazne roz\u0161\u00edril. Aby bol schopn\u00fd financova\u0165 svoje podnikate\u013esk\u00e9 za\u010diatky, zobral si p\u00f4\u017ei\u010dku 30 000 dol\u00e1rov.\u00a0<\/strong><\/p>\n

V jeho podnikan\u00ed nastali \u00faspe\u0161n\u00e9 roky a podarilo sa mu z\u00edska\u0165 viacero luxusn\u00fdch kontraktov. Predov\u0161etk\u00fdm zmluva s popul\u00e1rnym tenisov\u00fdm turnajom Wimbledon,<\/strong> mu priniesla medzin\u00e1rodn\u00fa sl\u00e1vu.<\/p>\n

V s\u00fa\u010dasnosti u\u017e sa zna\u010dka Ralph Lauren prezentuje luxusn\u00fdmi odevmi<\/strong> po celom svete a rad\u00ed sa tak medzi \u0161pi\u010dku m\u00f3dneho priemyslu.<\/strong> Okrem podnikaniu sa Ralph Lauren pod z\u00e1\u0161titou svojej zna\u010dky venuje aj filantropii<\/strong> – konkr\u00e9tne finan\u010dne podporuje v\u00fdskum rakoviny,<\/strong> ktorou si s\u00e1m Ralph v minulosti pre\u0161iel.<\/p>\n

Colonel Harland Sanders – KFC (Kentucky Fried Chicken)<\/h3>\n

Podobne ako Ralph Lauren, je celosvetovo zn\u00e1ma aj medzin\u00e1rodn\u00e1 zna\u010dka fast-foodov\u00fdch re\u0165azcov KFC.<\/strong> Av\u0161ak, jej vznik je pomerne nezn\u00e1mou kapitolou tejto firmy.<\/p>\n

V\u0161etko sa to za\u010dalo v \u0161t\u00e1te Indiana,<\/strong> na malej rodinnej farme. Vzniku KFC<\/strong> predch\u00e1dzal ne\u0161\u0165astn\u00fd rodinn\u00fd osud.<\/strong> U\u017e v Harlandovych \u0161iestich rokoch, mu zomrel otec. Ke\u010f\u017ee matka pracovala, aby u\u017eivila rodinu, Harland sa ako najstar\u0161\u00ed z troch s\u00farodencov, musel o t\u00fdch mlad\u0161\u00edch stara\u0165. U\u017e v mladom veku sa teda nau\u010dil vari\u0165.<\/strong><\/p>\n Ani n\u00e1ro\u010dn\u00e1 situ\u00e1cia v rodine a be\u017en\u00e9 zamestnanie nemus\u00ed automaticky znamena\u0165 ne\u00faspech. Za v\u0161etko hovor\u00ed pr\u00edbeh zakladate\u013ea KFC. | Foto: biography.com<\/strong>\n

Jeho matka si v \u010fal\u0161om obdob\u00ed na\u0161la nov\u00e9ho partnera, ktor\u00fd ale nemal v l\u00e1ske svoje nevlastn\u00e9 deti. To vy\u00fastilo a\u017e do Harlandovho odchodu.<\/strong> Najprv pracoval na farme svojej tety, nesk\u00f4r ako predajca pneumat\u00edk, prev\u00e1dzkovate\u013e trajektu a podobne.<\/p>\n

\u010eal\u0161\u00edm z jeho mnoh\u00fdch zamestnan\u00ed, sa stal predaj ob\u010derstvenia v bufete na \u010derpacej stanici v Kentucky.<\/strong> S prib\u00fadaj\u00facim \u010dasom miesto naberalo na popularite a z\u00e1kazn\u00edkov bolo viac a viac. Po nahromaden\u00ed dostatku finan\u010dn\u00fdch prostriedkov, tak Sanders premenil p\u00f4vodn\u00fd bufet, na kompletne vybaven\u00fa re\u0161taur\u00e1ciu.\u00a0<\/strong><\/p>\n

V r\u00e1mci podnikania v novom biznise, vytvoril recept\u00faru sma\u017een\u00e9ho kur\u010da\u0165a so zmesou 11 byl\u00edn,<\/strong> ktor\u00e1 sa stala nesmierne ob\u013e\u00fabenou. Sanders bol v roku 1950 vymenovan\u00fd za plukovn\u00edka \u0161t\u00e1tu Kentucky<\/strong> – najvy\u0161\u0161ieho mo\u017en\u00e9ho titulu, udelen\u00e9ho \u0161t\u00e1tom. V tomto obdob\u00ed za\u010dal uzatv\u00e1ra\u0165 dohody s miestnymi re\u0161taur\u00e1ciami,<\/strong> o predaji jeho kurac\u00edch \u0161pecial\u00edt, s ur\u010dit\u00fdm percentu\u00e1lnym podielom<\/strong> z ich predaja pre Sandersa. To mu vynieslo slu\u0161n\u00e9 pr\u00edjmy.<\/p>\n

Jeho re\u0161taur\u00e1cia, ktor\u00e1 st\u00e1la na hlavnom cestnom \u0165ahu, sa v\u0161ak dostala do probl\u00e9mov. Nov\u00e1 r\u00fdchlostn\u00e1 cesta viedla mimo t\u00fato z\u00f3nu, \u010do viedlo k zn\u00ed\u017eeniu po\u010dtu z\u00e1kazn\u00edkov a aj bankrotu re\u0161taur\u00e1cie.<\/strong> Sanders v\u0161ak z ne\u00faspechu vy\u0165a\u017eil maximum a za\u010dal sa zameriava\u0165 na franchising.\u00a0<\/strong><\/p>\n

Takto sa jeho sie\u0165 podarilo roz\u0161\u00edri\u0165 najprv po Spojen\u00fdch \u0161t\u00e1toch a nesk\u00f4r aj medzin\u00e1rodne.<\/strong> Sanders na svojom recepte rozpr\u00e1vkovo zbohatol,<\/strong> a tak sa z krut\u00e9ho osudu mlad\u00e9ho chlapca, stal neuverite\u013en\u00fd a \u00faspe\u0161n\u00fd pr\u00edbeh,<\/strong> zav\u0155\u0161en\u00fd celosvetovou popularitou<\/strong> and hodnotou stoviek mili\u00f3nov dol\u00e1rov.\u00a0<\/strong><\/p>","protected":false},"excerpt":{"rendered":"

Cesta k \u00faspechu\u00a0b\u00fdva neraz t\u0155nist\u00e1. Presved\u010dili sa o tom aj mnoh\u00e9 sl\u00e1vne osobnosti, ktor\u00fdch meno dnes pozn\u00e1 zna\u010dn\u00e1 \u010das\u0165 svetovej popul\u00e1cie.<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-6963","post","type-post","status-publish","format-standard","hentry","category-archiv","two-columns"],"_links":{"self":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/6963","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/comments?post=6963"}],"version-history":[{"count":1,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/6963\/revisions"}],"predecessor-version":[{"id":8961,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/6963\/revisions\/8961"}],"wp:attachment":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/media?parent=6963"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/categories?post=6963"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/tags?post=6963"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}