{"id":7450,"date":"2021-12-30T00:00:00","date_gmt":"2021-12-29T23:00:00","guid":{"rendered":"https:\/\/instrid.sk\/uncategorized\/sny-drina-a-pandemia-dokument-od-volkswagenu-o-slovenskych-podnikateloch-zozal-velky-uspech\/"},"modified":"2021-12-30T00:00:00","modified_gmt":"2021-12-29T23:00:00","slug":"sny-drina-a-pandemia-dokument-od-volkswagenu-o-slovenskych-podnikateloch-zozal-velky-uspech","status":"publish","type":"post","link":"https:\/\/instrid.sk\/en\/archiv\/sny-drina-a-pandemia-dokument-od-volkswagenu-o-slovenskych-podnikateloch-zozal-velky-uspech\/","title":{"rendered":"Sny, drina a pand\u00e9mia. Dokument od Volkswagenu o slovensk\u00fdch podnikate\u013eoch zo\u017eal ve\u013ek\u00fd \u00faspech"},"content":{"rendered":"<p><iframe title=\"SNY, DRINA A PAND\u00c9MIA \u2502 dokument\u00e1rny film\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/eyEUXNZyRH4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><em>1 modr\u00e9 auto, 2 722 najazden\u00fdch kilometrov, 16 dn\u00ed nat\u00e1\u010dania, 5 terabajtov d\u00e1t a 5 stretnut\u00ed s in\u0161pirat\u00edvnymi podnikate\u013emi. To je dokument z dielne Volkswagen \u00da\u017eitkov\u00e9 vozidl\u00e1, ktor\u00e9ho autorom je nez\u00e1visl\u00fd re\u017eis\u00e9r a kameraman Jakub \u0160ipo\u0161.<\/em> Tak uv\u00e1dza dokument zo za\u010diatku novembra Volkswagen na svojich str\u00e1nkach.<\/p>\n<p>Koncom roka Volkswagen Slovensko vydal polhodinov\u00fd dokument, ktor\u00fd ve\u013emi r\u00fdchlo zaujal slovensk\u00fa verejnos\u0165 a aktu\u00e1lne m\u00e1 viac ako 150-tis\u00edc zhliadnut\u00ed. Sp\u00e1ja toti\u017e nielen t\u00e9my, ktor\u00e9 s\u00fa v s\u00fa\u010dasnosti d\u00f4le\u017eit\u00e9 a nanajv\u00fd\u0161 aktu\u00e1lne, ako vplyv pand\u00e9mie na podnikanie, udr\u017eiavanie remesiel a v\u00fdznam lok\u00e1lnych men\u0161\u00edch podnikate\u013eov, ale je aj vizu\u00e1lne n\u00e1dhern\u00fd a upokojuj\u00faci. My\u0161lienkou projektu bolo, okrem in\u00e9ho, aj motivova\u0165 ostatn\u00fdch podnikate\u013eov k nadobudnutiu straten\u00e9ho sebavedomia.<\/p>\n<p>\u201ePand\u00e9mia bezpochyby prekopala na\u0161e hodnoty a pov\u00fd\u0161ila lok\u00e1lnos\u0165 a udr\u017eate\u013enos\u0165 na tie najvy\u0161\u0161ie miesta. Svoje o tom vie aj p\u00e4tica mlad\u00fdch Slov\u00e1kov: <strong>Michal Ba\u017eal\u00edk (Vin\u00e1rstvo Ba\u017eal\u00edk), \u013dudov\u00edt Va\u0161\u0161 (Ovocn\u00fd strom), Marek Karaka (Re\u0161taur\u00e1cia Alej), Marek Rab\u00edk (B\u00fdvame zdravo) a Veronika Ve\u013ekov\u00e1 (Kvet)<\/strong>. Pr\u00e1ve oni v dokumente uk\u00e1zali, pre\u010do je to tak spr\u00e1vne.<\/p>\n<p>\u017de sa t\u00fdmto dokumentom podarilo oslovi\u0165 t\u00fdch spr\u00e1vnych \u013eud\u00ed, sved\u010dia aj koment\u00e1re pod videom, ktor\u00e9 s\u00fa v\u00fdlu\u010dne pozit\u00edvne. Cie\u013eom projektu v\u0161ak nebolo vyzdvihn\u00fa\u0165 len profesion\u00e1lnu film\u00e1rsku pr\u00e1cu, ale najm\u00e4 pouk\u00e1za\u0165 na to, \u017ee aj Slovensko predsa len pon\u00faka priestor pre mal\u00e9 \u010di stredn\u00e9 podnikanie, \u017ee aj t\u00e1to pand\u00e9mia m\u00f4\u017ee prinies\u0165 aspo\u0148 nie\u010do dobr\u00e9 a hodnotn\u00e9.<\/p>\n<h3>Udr\u017eate\u013enos\u0165 a vytrvalos\u0165<\/h3>\n<p>V tomto pr\u00edpade ide o projekt spadaj\u00faci pod Volkswagen \u00da\u017eitkov\u00e9 vozidl\u00e1, ale pojem udr\u017eate\u013enosti je nanajv\u00fd\u0161 aktu\u00e1lny aj v div\u00edzii osobn\u00fdch automobilov zna\u010dky Volkswagen.<\/p>\n<p>Automobilka to upres\u0148uje nasledovne: <em>Pri v\u0161etk\u00fdch na\u0161ich produktoch a rie\u0161eniach mobility sa usilujeme o minimaliz\u00e1ciu vplyvov na \u017eivotn\u00e9 prostredie \u2013 od z\u00edskavania surov\u00edn a\u017e po koniec \u017eivotnosti. Dodr\u017eiavanie environment\u00e1lnych predpisov, \u0161tandardov a dobrovo\u013en\u00fdch z\u00e1v\u00e4zkov, vr\u00e1tane prijatej environment\u00e1lnej koncepcie \u201egoTOzero\u201d, je z\u00e1kladn\u00fdm predpokladom n\u00e1\u0161ho konania<\/em>.<\/p>\n<div class=\"container\">\n<div class=\"content\">\n Jakub \u0160ipo\u0161, re\u017eis\u00e9r a kameraman dokumentu Sny, drina a pand\u00e9mia (2021)\n<\/div>\n<\/div>\n<h3>\u201eO\u010di a u\u0161i\u201d dokumentu<\/h3>\n<p>Re\u017eis\u00e9rom a hlavn\u00fdm kameramanom bol nez\u00e1visl\u00fd dokumentarista Jakub \u0160ipo\u0161. Jakubova pr\u00e1ca sa zameriava na soci\u00e1lne i environment\u00e1lne probl\u00e9my a na rozvoj spolo\u010dnosti. Popritom sa venuje ob\u010dianskemu zdru\u017eeniu People of Hope, ktor\u00e9 v roku 2017 spoluzakladal a ktor\u00e9 realizuje projekty rozvojovej pomoci v Senegale.<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Volkswagen vydal kr\u00e1sny dokument, ktor\u00fd zobrazuje in\u0161pirat\u00edvne pr\u00edbehy piatich mlad\u00fdch slovensk\u00fdch podnikate\u013eov.<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-7450","post","type-post","status-publish","format-standard","hentry","category-archiv","two-columns"],"_links":{"self":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/7450","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/comments?post=7450"}],"version-history":[{"count":0,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/7450\/revisions"}],"wp:attachment":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/media?parent=7450"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/categories?post=7450"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/tags?post=7450"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}