{"id":7634,"date":"2022-04-05T00:00:00","date_gmt":"2022-04-04T23:00:00","guid":{"rendered":"https:\/\/instrid.sk\/uncategorized\/vintage-kusky-ako-znamka-luxusu\/"},"modified":"2022-04-05T00:00:00","modified_gmt":"2022-04-04T23:00:00","slug":"vintage-kusky-ako-znamka-luxusu","status":"publish","type":"post","link":"https:\/\/instrid.sk\/en\/archiv\/vintage-kusky-ako-znamka-luxusu\/","title":{"rendered":"Vintage k\u00fasky ako zn\u00e1mka luxusu"},"content":{"rendered":"<p>\u013dudia bud\u00fa v\u017edy chcie\u0165 nov\u00fd vzh\u013ead, ale \u010doraz viac si uvedomuj\u00fa vplyv svojich rozhodnut\u00ed na \u017eivotn\u00e9 prostredie. \u010coraz viac celebr\u00edt <strong>kombinuje k\u00fasky zo second-handov s luxusn\u00fdmi a drah\u00fdmi doplnkami<\/strong>. A tento trend sa pomaly udom\u00e1c\u0148uje aj u be\u017enej popul\u00e1cie.<\/p>\n<h3>Trh v \u010d\u00edslach<\/h3>\n<p>To, \u017ee<strong> second-handy<\/strong> za\u017e\u00edvaj\u00fa boom dokazuje ned\u00e1vna spr\u00e1va z platformy ThredUp. T\u00e1 sa zaoberala predajom oble\u010denia z druhej ruky. Pod\u013ea jej predpoved\u00ed sa o\u010dak\u00e1va, \u017ee celkov\u00fd trh s predajom z druhej ruky sa <strong>do roku 2023 viac ako zdvojn\u00e1sob\u00ed<\/strong>. V \u010d\u00edslach to predstavuje zv\u00fd\u0161enie z 24 mili\u00e1rd americk\u00fdch dol\u00e1rov na 51 mili\u00e1rd dol\u00e1rov. Aj soci\u00e1lne aplik\u00e1cie zameran\u00e9 na n\u00e1kup a predaj vintage k\u00faskov zaznamen\u00e1vaj\u00fa v posledn\u00fdch rokoch prudk\u00fd n\u00e1rast pou\u017e\u00edvate\u013eov. Jednou z nich je aj aplik\u00e1cia Depop, ktor\u00e1 m\u00e1 v s\u00fa\u010dasnosti <strong>13 mili\u00f3nov pou\u017e\u00edvate\u013eov.<\/strong> Od svojho spustenia v roku 2011 zaznamenala za posledn\u00fdch nieko\u013eko rokov <strong>100 % medziro\u010dn\u00fd rast pr\u00edjmov<\/strong>. A\u017e 90% pou\u017e\u00edvate\u013eov slu\u017eby Depop je mlad\u0161\u00edch ako 26 rokov.<\/p>\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@janiceglimmer\/video\/6888445487008025861\" data-video-id=\"6888445487008025861\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\">\n<section> <a target=\"_blank\" title=\"@janiceglimmer\" href=\"https:\/\/www.tiktok.com\/@janiceglimmer?refer=embed\" rel=\"nofollow noopener\">@janiceglimmer<\/a> <\/p>\n<p>jk my dog is the main character\ud83d\udc96 pink dress is from depop @dreamersrebels \ud83e\udd70 <a title=\"mystyle\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/mystyle?refer=embed\" rel=\"nofollow noopener\">#mystyle<\/a> <a title=\"cottagecore\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/cottagecore?refer=embed\" rel=\"nofollow noopener\">#cottagecore<\/a> <a title=\"vintage\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/vintage?refer=embed\" rel=\"nofollow noopener\">#vintage<\/a> <a title=\"tiktokfashion\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/tiktokfashion?refer=embed\" rel=\"nofollow noopener\">#tiktokfashion<\/a><\/p>\n<p> <a target=\"_blank\" title=\"\u266c original sound -\" href=\"https:\/\/www.tiktok.com\/music\/original-sound-6825655702992816901?refer=embed\" rel=\"nofollow noopener\">\u266c original sound &#8211; <\/a> <\/section>\n<\/blockquote>\n<p> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script><\/p>\n<h3>Vintage o\u0161ia\u013e na TikToku<\/h3>\n<p><strong>TikTok<\/strong> je mobiln\u00e1 aplik\u00e1cia a soci\u00e1lna sie\u0165, ktor\u00e1 moment\u00e1lne dominuje digit\u00e1lnemu svetu. U\u017e\u00edvatelia od 13 rokov m\u00f4\u017eu na nej <strong>vytv\u00e1ra\u0165, zdie\u013ea\u0165 a komentova\u0165 kr\u00e1tke vide\u00e1<\/strong>. A ako sme u\u017e spom\u00ednali, za hnut\u00edm vintage stoja hlavne mlad\u00ed \u013eudia do 30 rokov, ktor\u00ed si uvedomuj\u00fa svoj dopad na \u017eivotn\u00e9 prostredie a rovnako chc\u00fa by\u0165 \u0161t\u00fdlovej\u0161\u00ed ako svoji rovesn\u00edci. A preto h\u013eadaj\u00fa <strong>m\u00f3dne a jedine\u010dn\u00e9 k\u00fasky.<\/strong> S vintage t\u00e9matikou sa rozmohlo aj viacero TikTok chalengov, v ktor\u00fdch sa u\u017e\u00edvatelia predh\u00e1\u0148aj\u00fa, kto z\u00edska lep\u0161\u00ed k\u00fasok zo second- handu alebo in\u00e9ho baz\u00e1ru.<\/p>\n<p><em>&quot;<\/em>Aj ke\u010f ka\u017ed\u00fd r\u00e1d nakupuje, ke\u010f si uvedom\u00edme mno\u017estvo odpadu, ktor\u00e9 vznik\u00e1, mus\u00ed by\u0165 r\u00fdchlej m\u00f3de koniec.\u201c Caitlin Price<\/p>\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@laura.evans95\/video\/6975952227504622854\" data-video-id=\"6975952227504622854\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\">\n<section> <a target=\"_blank\" title=\"@laura.evans95\" href=\"https:\/\/www.tiktok.com\/@laura.evans95?refer=embed\" rel=\"nofollow noopener\">@laura.evans95<\/a> <\/p>\n<p>Vintage makeup set from Cuba \u2764\ufe0f <a title=\"vintage\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/vintage?refer=embed\" rel=\"nofollow noopener\">#vintage<\/a> <a title=\"vintagevibes\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/vintagevibes?refer=embed\" rel=\"nofollow noopener\">#vintagevibes<\/a> <a title=\"beauty\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/beauty?refer=embed\" rel=\"nofollow noopener\">#beauty<\/a> <a title=\"beautyhistory\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/beautyhistory?refer=embed\" rel=\"nofollow noopener\">#beautyhistory<\/a> \ufffc<a title=\"vintagetiktok\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/vintagetiktok?refer=embed\" rel=\"nofollow noopener\">#vintagetiktok<\/a> <a title=\"makeup\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/makeup?refer=embed\" rel=\"nofollow noopener\">#makeup<\/a> <a title=\"vintagebeauty\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/vintagebeauty?refer=embed\" rel=\"nofollow noopener\">#vintagebeauty<\/a> <a title=\"history\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/history?refer=embed\" rel=\"nofollow noopener\">#history<\/a><\/p>\n<p> <a target=\"_blank\" title=\"\u266c When the Little Red Roses Get the Blues for You - The Boswell Sisters\" href=\"https:\/\/www.tiktok.com\/music\/When-the-Little-Red-Roses-Get-the-Blues-for-You-6760182509750716417?refer=embed\" rel=\"nofollow noopener\">\u266c When the Little Red Roses Get the Blues for You &#8211; The Boswell Sisters<\/a> <\/section>\n<\/blockquote>\n<p> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script><\/p>\n<h3>Vintage m\u00f3da<\/h3>\n<p>Vintage m\u00f3da sa vz\u0165ahuje na oble\u010denie, ktor\u00e9 bolo vyroben\u00e9 v minulom obdob\u00ed, najm\u00e4 v 20. storo\u010d\u00ed, alebo je minim\u00e1lne 20 rokov star\u00e9. Slovo Vintage znamen\u00e1 doslova \u201epoch\u00e1dzaj\u00faci z d\u00e1vnej\u0161ej doby<em>&quot;<\/em>. Aj ke\u010f bolo vintage oble\u010denie pou\u017eit\u00e9, dnes je vysoko cenen\u00e9 pre svoju <strong>jedine\u010dnos\u0165, \u0161t\u00fdl a nad\u010dasovos\u0165<\/strong>. Prav\u00e9 vintage oble\u010denie je oble\u010denie <strong>navrhnut\u00e9 sl\u00e1vnymi n\u00e1vrh\u00e1rmi z d\u00e1vnej minulosti<\/strong>. Tieto k\u00fasky s\u00fa exkluz\u00edvne a ve\u013emi drah\u00e9. Vintage oble\u010denie je \u010dasto ru\u010dne alebo tov\u00e1rensky \u0161it\u00e9.<\/p>\n<p>Nie v\u0161etky k\u00fasky, ktor\u00e9 maj\u00fa n\u00e1dych minulosti s\u00fa prav\u00fdm vintage. Niektor\u00e9 odevy s\u00fa vyroben\u00e9 tak, <strong>aby vyzerali ako odevy z minulosti<\/strong>. Vyr\u00e1baj\u00fa sa ako <strong>repliky historick\u00e9ho oble\u010denia<\/strong>. M\u00f3dne trendy pr\u00edslu\u0161n\u00fdch obdob\u00ed sa kop\u00edruj\u00fa a nosia rovnako ako kedysi. Ide o <strong>\u201em\u00f3du in\u0161pirovan\u00fa vintage\u201c<\/strong>.<\/p>\n Second-Hand ako zdroj origin\u00e1lnych k\u00faskov (Foto: Becca Mchaffie)\n<h3>Ukazovate\u013e soci\u00e1lneho postavenia<\/h3>\n<p>Spojenie medzi najnov\u0161ou m\u00f3dou a star\u00fdm oble\u010den\u00edm sp\u00f4sobilo, \u017ee <strong>odev bol jednozna\u010dn\u00fdm ukazovate\u013eom spolo\u010densk\u00e9ho postavenia. <\/strong><\/p>\n<p>L\u00ednie a l\u00e1tky z obdobia, ktor\u00e9 bolo pr\u00edli\u0161 ned\u00e1vne na to, aby bolo m\u00f3dne alebo klasick\u00e9, okam\u017eite nazna\u010dovalo, \u017ee jeho nosite\u013e poch\u00e1dza z ni\u017e\u0161\u00edch spolo\u010densk\u00fdch vrstiev. Bola to stigma, ktor\u00fa si \u013eudia bolestne uvedomovali. Pred polovicou 60. rokov 20. storo\u010dia sa star\u00e9 odevy v tradi\u010dn\u00fdch maloobchodn\u00fdch prostrediach pr\u00edli\u0161 nepred\u00e1vali a tak obchodn\u00edci uprednost\u0148ovali predaj takejto m\u00f3dy v st\u00e1nkoch, na aukci\u00e1ch alebo v z\u00e1lo\u017eniach.<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">ningning in vintage clothes <a href=\"https:\/\/t.co\/mwhhN4aldV\" rel=\"nofollow\">pic.twitter.com\/mwhhN4aldV<\/a><\/p>\n<p>&mdash; \u064b (@NYZFEEDS) <a href=\"https:\/\/twitter.com\/NYZFEEDS\/status\/1436644629001093121?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">September 11, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Dvojakos\u0165 medzi<strong> \u0161etrnos\u0165ou a \u00faspornos\u0165ou na jednej strane<\/strong> and <strong>podvratnou praxou predaja na strane druhej<\/strong> sp\u00f4sobila, \u017ee vintage sa stal plodn\u00fdm ozna\u010den\u00edm pre boh\u00e9msku mor\u00e1lku. \u017divotn\u00fd \u0161t\u00fdl hippies bol predstavovan\u00fd ako antikonzumn\u00fd, \u010do sa komunikovalo hlavne prostredn\u00edctvom <strong>nosenia star\u00e9ho oble\u010denia<\/strong>. Od hippies pre\u0161li vintage k\u00fasky k punkov\u00e9mu \u0161t\u00fdlu.<\/p>\n<p>V 21. storo\u010d\u00ed si ob\u013e\u00fabili vintage hollywoodske celebrity najm\u00e4 preto, \u017ee je mimo m\u00f3dy. Here\u010dky spojen\u00e9 s nez\u00e1vislou kinematografiou si osvojili <em><strong>trash estetiku<\/strong><\/em>, aby sa odl\u00ed\u0161ili od hlavn\u00e9ho m\u00f3dneho pr\u00fadu. Na druhej strane najpopul\u00e1rnej\u0161ie here\u010dky sveta ako napr\u00edklad Nicole Kidman maj\u00fa tendenciu nakupova\u0165 u predajcov, ktor\u00ed svoje z\u00e1soby prezentuj\u00fa ako <strong>staro\u017eitn\u00e9, kult\u00farne hodnotn\u00e9 a nad\u010dasov\u00e9<\/strong>.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u013dudia bud\u00fa v\u017edy chcie\u0165 nov\u00fd vzh\u013ead, ale \u010doraz viac si uvedomuj\u00fa vplyv svojich rozhodnut\u00ed na \u017eivotn\u00e9 prostredie. \u010coraz viac celebr\u00edt kombinuje k\u00fasky zo second-handov s<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-7634","post","type-post","status-publish","format-standard","hentry","category-archiv","two-columns"],"_links":{"self":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/7634","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/comments?post=7634"}],"version-history":[{"count":0,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/7634\/revisions"}],"wp:attachment":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/media?parent=7634"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/categories?post=7634"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/tags?post=7634"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}