{"id":7798,"date":"2022-07-12T00:00:00","date_gmt":"2022-07-11T23:00:00","guid":{"rendered":"https:\/\/instrid.sk\/uncategorized\/smajliky-emotikony-emoji-sa-stali-klucovym-prvkom-modernej-komunikacie\/"},"modified":"2022-07-12T00:00:00","modified_gmt":"2022-07-11T23:00:00","slug":"smajliky-emotikony-emoji-sa-stali-klucovym-prvkom-modernej-komunikacie","status":"publish","type":"post","link":"https:\/\/instrid.sk\/en\/archiv\/smajliky-emotikony-emoji-sa-stali-klucovym-prvkom-modernej-komunikacie\/","title":{"rendered":"Emotikony a emoji sa stali k\u013e\u00fa\u010dov\u00fdm prvkom modernej komunik\u00e1cie. Vznikne z nich nakoniec nov\u00fd jazyk?"},"content":{"rendered":"<p>Na\u0161e vz\u0165ahy aj komunik\u00e1cia sa \u010doraz viac pres\u00favaj\u00fa do <strong>digit\u00e1lneho sveta<\/strong>. Mnoh\u00ed z n\u00e1s sa s priate\u013emi a rodinou rozpr\u00e1vaj\u00fa viac pomocou <strong>aplik\u00e1ci\u00ed WhatsApp alebo Messenger<\/strong> ako tv\u00e1rou v tv\u00e1r. S\u00fa\u010das\u0165ou tejto zmeny je aj nov\u00fd slovn\u00edk. Menia sa slov\u00e1, ktor\u00e9 pou\u017e\u00edvame, vznikaj\u00fa nov\u00e9 skratky a v\u00e4\u010d\u0161inu na\u0161ich spr\u00e1v tvor\u00edme pomocou mal\u00fdch<strong> ikon<\/strong>. Je tu nov\u00e1 \u00e9ra,<strong> \u00c9ra emoji<\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<h3>Emotikon alebo emoji?<\/h3>\n<p><strong>Emotikony<\/strong> s\u00fa <strong>interpunk\u010dn\u00e9 znamienka, p\u00edsmen\u00e1 a \u010d\u00edslice, ktor\u00e9 sa pou\u017e\u00edvaj\u00fa na vytvorenie obr\u00e1zkov\u00fdch ikon <\/strong>(smajl\u00edkov), ktor\u00e9 zvy\u010dajne <strong>vyjadruj\u00fa em\u00f3cie alebo pocity<\/strong>. Prv\u00fd emotikon vznikol po nevydarenom vtipe na univerzite Carnegie Mellon <strong>v roku 1982<\/strong>. Gag o falo\u0161nom \u00faniku ortuti uverejnen\u00fd na internetovej diskusnej str\u00e1nke sp\u00f4sobil na univerzite zm\u00e4tok a kv\u00f4li tomuto zm\u00e4tku Dr. Scott E. Fahlman navrhol, aby sa <strong>vtipy a nevtipy<\/strong> ozna\u010dovali dvoma sadami znakov, ktor\u00e9 dnes pozn\u00e1me ako \u0161tandardn\u00e9 emotikony:<\/p>\n<ul>\n<li>smajl\u00edk <strong>\ud83d\ude42 ,<br \/>\n<\/strong><\/li>\n<li>zamra\u010den\u00e1 tv\u00e1r<strong> \ud83d\ude41<\/strong>\u00a0 .<\/li>\n<\/ul>\n<p>Emotikony sa stali ve\u013ek\u00fdm hitom medzi pou\u017e\u00edvate\u013emi internetu.<\/p>\n Emotikon = emocion\u00e1lna ikona (Ilustra\u010dn\u00e1 foto: Count Chris)\n<p>&nbsp;<\/p>\n<p><strong>Emoji<\/strong> s\u00fa o nie\u010do nov\u0161\u00edm vyn\u00e1lezom. Emoji s\u00fa <strong>piktogramy tv\u00e1r\u00ed, predmetov a symbolov<\/strong>. Teraz s\u00fa emoji alebo inak emod\u017ei k dispoz\u00edcii takmer vo v\u0161etk\u00fdch aplik\u00e1ci\u00e1ch na zasielanie spr\u00e1v, hoci r\u00f4zne aplik\u00e1cie maj\u00fa odli\u0161n\u00e9 \u0161t\u00fdly emoji, v\u010faka Unicode sa emoji daj\u00fa preklada\u0165 na r\u00f4zne platformy.<\/p>\n<p>Preto je <strong>pou\u017e\u00edvate\u013e iPhonu<\/strong> schopn\u00fd prija\u0165 usmievaj\u00facu sa hromadu smajl\u00edkov od niekoho, kto pou\u017e\u00edva <strong>Samsung Galaxy<\/strong>.<\/p>\n<p>Prv\u00e9 emoji vymyslel <strong>v roku 1999 Shigetaka Kurita<\/strong> a boli ur\u010den\u00e9 pre japonsk\u00fa pou\u017e\u00edvate\u013esk\u00fa z\u00e1klad\u0148u. Prv\u00e9 emoji boli ve\u013emi jednoduch\u00e9, mali iba 12 \u00d7 12 pixelov. Tieto emoji boli in\u0161pirovan\u00e9<strong> umen\u00edm manga a znakmi kand\u017ei<\/strong>.<\/p>\n Emotikony u\u017e n\u00e1jdete len ve\u013emi zriedka, v\u0161etky aplik\u00e1cie na posielanie spr\u00e1v u\u017e maj\u00fa emoji. (Ilustra\u010dn\u00e1 foto: Wu Ji)\n<p>&nbsp;<\/p>\n<h3>Budeme pou\u017e\u00edva\u0165 nov\u00fd jazyk?<\/h3>\n<p><em>\u201ePre mnoh\u00fdch s\u00fa emoji vzru\u0161uj\u00facim v\u00fdvojom sp\u00f4sobu komunik\u00e1cie, pre in\u00fdch predstavuj\u00fa jazykov\u00fd Armagedon.\u201c<\/em> Neil Cohn pre BBC<\/p>\n<p>Hovoren\u00e9 a p\u00edsan\u00e9 slovo nie je to ist\u00e9. Pri komunik\u00e1cii tv\u00e1rou v tv\u00e1r pou\u017e\u00edvame okrem slov aj mimiku a r\u00f4zne gest\u00e1. A a\u017e z takejto celej inform\u00e1cie si vyvodzujeme z\u00e1very. Av\u0161ak p\u00edsomn\u00e1 komunik\u00e1cia je zna\u010dne oklie\u0161ten\u00e9 o v\u0161etky neverb\u00e1lne prvky, ktor\u00e9 s\u00fa pre n\u00e1s tak d\u00f4le\u017eit\u00e9. Za posledn\u00e9 tri desa\u0165ro\u010dia v\u00fdskum uk\u00e1zal, \u017ee na\u0161e ruky poskytuj\u00fa d\u00f4le\u017eit\u00e9 inform\u00e1cie, ktor\u00e9 \u010dasto presahuj\u00fa a objas\u0148uj\u00fa spr\u00e1vu v re\u010di. T\u00fato funkciu plnia aj emotikony.<\/p>\n Jazyk je multimod\u00e1lny. (Ilustra\u010dn\u00e1 foto: Usman Yousaf)\n<p>Ak sa emotikony\/emoji objavuj\u00fa spolu s textom, <strong>\u010dasto dop\u013a\u0148aj\u00fa alebo vylep\u0161uj\u00fa p\u00edsmo<\/strong>. Napr\u00edklad pridanie bozku alebo \u017emurkaj\u00facej tv\u00e1re m\u00f4\u017ee rozl\u00ed\u0161i\u0165, \u010di je v\u00fdpove\u010f <strong>koketn\u00e1 alebo len jednoducho zlomyse\u013en\u00e1<\/strong>.<\/p>\n<p>Aj ke\u010f sa stali emoji neodmyslite\u013enou s\u00fa\u010das\u0165ou na\u0161ej komunik\u00e1cie, ch\u00fdba im hne\u010f nieko\u013eko z\u00e1kladn\u00fdch krit\u00e9ri\u00ed, aby sa z nich mohol vytvori\u0165 nov\u00fd jazyk. Azda t\u00fdm najd\u00f4le\u017eitej\u0161\u00edm je, \u017ee<strong> pou\u017e\u00edvate\u013eom br\u00e1nia vo vytv\u00e1ran\u00ed nov\u00fdch znakov<\/strong>. T\u00fdm p\u00e1dom pou\u017e\u00edvatelia nemaj\u00fa kontrolu nad v\u00fdvojom slovnej z\u00e1soby.<\/p>\n<p>Takisto pou\u017e\u00edvanie smajl\u00edkov si vy\u017eaduje <strong>vedom\u00fd proces vyh\u013ead\u00e1vania v externom zozname<\/strong>. \u010c\u00edm viac ich bude, t\u00fdm \u0165a\u017e\u0161ie a dlh\u0161ie n\u00e1m bude trva\u0165 sa\u00a0 v zozname emoji zorientova\u0165.<\/p>\n<p>&nbsp;<\/p>\n<h3>Personalizovan\u00e1 komunik\u00e1cia<\/h3>\n<p>S najv\u00e4\u010d\u0161ou pravdepodobnos\u0165ou sa emoji nestan\u00fa nov\u00fdm jazykom. Pomocou emoji <strong>nie je mo\u017en\u00e9 vies\u0165 plynul\u00fa, zlo\u017eit\u00fa konverz\u00e1ciu ani vyjadrova\u0165 konkr\u00e9tne my\u0161lienky<\/strong>, tak\u017ee to e\u0161te nie je jazyk. Je to v\u0161ak \u00fa\u010dinn\u00fd n\u00e1stroj na <strong>prekon\u00e1vanie jazykov\u00fdch bari\u00e9r<\/strong>, preto\u017ee \u013eudia rozumej\u00fa, \u010do symboly znamenaj\u00fa, bez oh\u013eadu na ich rodn\u00fd jazyk.<\/p>\n<p>Pod\u013ea Dr. Browna s\u00fa emoji len jedn\u00fdm z aspektov vizu\u00e1lnej komunik\u00e1cie, ktor\u00e1 bude \u010doraz <strong>sofistikovanej\u0161ia<\/strong>.<\/p>\n<p><em>\u201eV konverz\u00e1ci\u00e1ch prostredn\u00edctvom zariaden\u00ed sa pres\u00favame k pou\u017e\u00edvaniu audiovizu\u00e1lnych prvkov, GIFov, n\u00e1lepiek a emoji. Je mo\u017en\u00e9, \u017ee nakoniec mo\u017eno budeme ma\u0165 personalizovan\u00e9 emotikony, mo\u017eno dokonca s na\u0161imi vlastn\u00fdmi tv\u00e1rami.\u201c <\/em>Dr. Brown<\/p>\n<p><a href=\"https:\/\/giphy.com\/gifs\/scaler-official-dogs-computer-typing-Dh5q0sShxgp13DwrvG\" rel=\"nofollow noopener\" target=\"_blank\">https:\/\/giphy.com\/gifs\/scaler-official-dogs-computer-typing-Dh5q0sShxgp13DwrvG<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Na\u0161e vz\u0165ahy aj komunik\u00e1cia sa \u010doraz viac pres\u00favaj\u00fa do digit\u00e1lneho sveta. Mnoh\u00ed z n\u00e1s sa s priate\u013emi a rodinou rozpr\u00e1vaj\u00fa viac pomocou aplik\u00e1ci\u00ed WhatsApp alebo<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-7798","post","type-post","status-publish","format-standard","hentry","category-archiv","two-columns"],"_links":{"self":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/7798","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/comments?post=7798"}],"version-history":[{"count":0,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/7798\/revisions"}],"wp:attachment":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/media?parent=7798"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/categories?post=7798"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/tags?post=7798"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}