{"id":8499,"date":"2023-10-09T00:00:00","date_gmt":"2023-10-08T23:00:00","guid":{"rendered":"https:\/\/instrid.sk\/uncategorized\/halloween-ako-nastroj-na-zarabanie-penazi-spolocnost-disney-ryzuje-na-keltskom-sviatku\/"},"modified":"2023-10-09T00:00:00","modified_gmt":"2023-10-08T23:00:00","slug":"halloween-ako-nastroj-na-zarabanie-penazi-spolocnost-disney-ryzuje-na-keltskom-sviatku","status":"publish","type":"post","link":"https:\/\/instrid.sk\/en\/archiv\/halloween-ako-nastroj-na-zarabanie-penazi-spolocnost-disney-ryzuje-na-keltskom-sviatku\/","title":{"rendered":"Halloween ako n\u00e1stroj na zar\u00e1banie pe\u0148az\u00ed. Spolo\u010dnos\u0165 Disney ry\u017euje na keltskom sviatku"},"content":{"rendered":"

Bl\u00ed\u017ei sa Festival duchov, tie\u017e zn\u00e1my aj ako Halloween. Pre oddan\u00fdch fan\u00fa\u0161ikov Disney to znamen\u00e1 jedin\u00e9 \u2013 ve\u010der bud\u00fa tr\u00e1vi\u0165 v z\u00e1bavn\u00fdch parkoch na \u0161peci\u00e1lnych after-hours akci\u00e1ch.<\/strong> V preklade na ve\u010dierkoch po pracovnej dobe, kde si m\u00f4\u017eu vykoledova\u0165 sladkosti alebo sledova\u0165 sprievod. M\u00e1 to ale h\u00e1\u010dik, ten finan\u010dn\u00fd. Vstupenky s\u00fa pr\u00edli\u0161 drah\u00e9 a ich cena v porovnan\u00ed s minul\u00fdmi rokmi st\u00fapla a\u017e o sto percent. N\u00e1v\u0161tevn\u00edci tak poriadne vyvetraj\u00fa svoje pe\u0148a\u017eenky.<\/strong><\/p>\n

Vstupenky nie s\u00fa ani lacn\u00e9, ani dostupn\u00e9<\/strong><\/h3>\n

P\u00e1rty sa konaj\u00fa po\u010das viacer\u00fdch ve\u010derov. Av\u0161ak, z\u00edskanie l\u00edstka v\u00e1m nezaru\u010duje celodenn\u00fd vstup na podujatie. Platn\u00fd je len na popoludnie. T\u00ed, ktor\u00ed chc\u00fa by\u0165 v parku cel\u00fd de\u0148 si musia dok\u00fapi\u0165 vstupenku. Zvy\u010dajne v\u0161ak prevy\u0161uje sumu sto dol\u00e1rov.<\/p>\n

Verzia v kalifornskom rezorte je tak\u00e1 popul\u00e1rna, \u017ee sa na tento rok vypredala hne\u010f v prv\u00fd de\u0148. Fan\u00fa\u0161ikovia hl\u00e1sili probl\u00e9my s virtu\u00e1lnymi radmi a v\u00fdpadkami webov\u00fdch str\u00e1nok. O\u00a0floridsk\u00fa verziu je tak\u00fd ve\u013ek\u00fd z\u00e1ujem, \u017ee organiz\u00e1tori usporiadali nieko\u013eko halloweenskych noc\u00ed.\u00a0Prv\u00e1 sa konala 11. augusta, \u010do m\u00e1 od konca okt\u00f3bra ve\u013emi \u010faleko.<\/p>\n

Pre\u010do \u013eudia bezhlavo m\u00ed\u0148aj\u00fa peniaze za nieko\u013eko hod\u00edn z\u00e1bavy?<\/p>\n

Halloween v Disney parkoch<\/strong><\/h3>\n V roku 1979 usporiadal Walt Disney World ve\u010dierok s hudobn\u00fdmi vyst\u00fapeniami popul\u00e1rnych umelcov. Prv\u00fdkr\u00e1t sa za vstup platilo separ\u00e1tne. ILUSTRA\u010cN\u00c1 FOTOGRAFIA (pixabay.com)\n

Hist\u00f3ria halloweenskych sl\u00e1vnost\u00ed v Disney parkoch datujeme do roku 1959. Vtedy sa konala s\u00fa\u0165a\u017e vo vyrez\u00e1van\u00ed tekv\u00edc.<\/strong> No v\u00e4\u010d\u0161iu popularitu si toto \u0161peci\u00e1lne podujatie z\u00edskalo a\u017e o tridsa\u0165\u0161es\u0165 rokov nesk\u00f4r. V roku 1995 usporiadala spolo\u010dnos\u0165 no\u010dn\u00fa p\u00e1rty. Akcia bola tak\u00e1 \u00faspe\u0161n\u00e1, \u017ee sa z nej stala ka\u017edoro\u010dn\u00e1 trad\u00edcia.<\/p>\n

V\u00fdvoj cien:<\/strong><\/span><\/p>\n

Pod\u013ea historika Jima Hilla sa v roku 1995 pred\u00e1vali vstupenky za 16,95 dol\u00e1ra (v s\u00fa\u010dasnej dobe by to bolo okolo 35 dol\u00e1rov). Do roku 2005 sa ceny l\u00edstkov zdvojn\u00e1sobili na 37 dol\u00e1rov (pri prepo\u010dte na dne\u0161n\u00e9 dol\u00e1re by sme hovorili o takmer 60 dol\u00e1roch). Po o\u010disten\u00ed ceny o infl\u00e1ciu s\u00fa l\u00edstky<\/strong> na dne\u0161n\u00fa halloweensku p\u00e1rty v Disney World a\u017e o 469 percent drah\u0161ie.<\/strong><\/p>\n

\n

Halloween je pravdepodobne ve\u013ek\u00fdm gener\u00e1torom pr\u00edjmov pre spolo\u010dnos\u0165 Disney. Predpoklad\u00e1 sa, \u017ee len p\u00e1rty na Floride je schopn\u00e1 zarobi\u0165 za jednu noc 3,3 mili\u00f3na dol\u00e1rov, \u010do v r\u00e1mci celej sez\u00f3ny predstavuje pribli\u017ene 125 mili\u00f3nov dol\u00e1rov.<\/p>\n<\/div>\n

\n

"T\u00e1to p\u00e1rty po pracovnej dobe je sp\u00f4sob, ak\u00fdm Disney pred\u00e1va vstupn\u00e9 do toho ist\u00e9ho parku, v ten ist\u00fd de\u0148, dvakr\u00e1t,\u201c<\/em> hovor\u00ed prezident webovej str\u00e1nky TouringPlans pre pl\u00e1novanie dovoleniek od spolo\u010dnosti Disney Len Testa<\/strong>.<\/p><\/blockquote>\n<\/div>\n

Konkurencia nesp\u00ed<\/strong><\/h3>\n

Okolit\u00e9 turistick\u00e9 atrakcie dlho neot\u00e1\u013eali. Vytvorili si vlastn\u00e9 akcie na z\u00edskanie n\u00e1v\u0161tevn\u00edkov po\u010das Halloweenu. Stavili najm\u00e4 na ni\u017e\u0161ie ceny ako pon\u00faka Disney. V\u00a0praxi to vyzer\u00e1 tak, \u017ee za noc pln\u00fa \u201educhov\u201c zaplat\u00edte o\u00a0\u0161tyridsa\u0165 percent menej. Napriek tomu sa ich vstupenky tak r\u00fdchlo nevypredaj\u00fa.<\/p>\n

Zd\u00e1 sa, \u017ee pre fan\u00fa\u0161ikov Disneyho halloweenskych ve\u010dierkov nie s\u00fa hlavn\u00fdm l\u00e1kadlom atrakcie. Mnoh\u00ed z nich prich\u00e1dzaj\u00fa pre r\u00f4zne d\u00f4vody po\u010dn\u00fac od koledovania, origin\u00e1lnych sprievodov a\u017e po jedine\u010dn\u00e9 fotografie.<\/p>\n Postavy v kost\u00fdmoch s\u00fa tie\u017e ve\u013emi popul\u00e1rne. ILUSTRA\u010cN\u00c1 FOTOGRAFIA (pixabay.com)\n

Halloween v Disney parkoch je pre fan\u00fa\u0161ikov nezabudnute\u013en\u00fdm z\u00e1\u017eitkom, hoci ceny vstupeniek neust\u00e1le rast\u00fa. Tieto dni predstavuj\u00fa pre spolo\u010dnos\u0165 v\u00fdznamn\u00e9 zisky, to nielen prostredn\u00edctvom vstupeniek, ale aj predajom vlastn\u00e9ho tovaru a jedla. Konkurencia pon\u00faka podobn\u00e9 z\u00e1\u017eitky za ni\u017e\u0161ie ceny, no firma m\u00e1 pevn\u00e9 korene, ktor\u00e9 siahaj\u00fa a\u017e do roku 1959. Halloween v Disney parkoch je kombin\u00e1ciou z\u00e1bavy, trad\u00edcie a rast\u00facich cien, ktor\u00e1 n\u00e1s\u0165ro\u010dn\u00fdm fan\u00fa\u0161ikom rob\u00ed rados\u0165 a dospel\u00fdm staros\u0165.<\/strong><\/p>\n

Keltsk\u00fd sviatok<\/strong><\/h3>\n
\n

P\u00f4vod Halloweenu sa datuje do staroveku. Svoje korene m\u00e1 v starod\u00e1vnom keltskom festivale Samhain. Ide o\u00a0pohansk\u00fa n\u00e1bo\u017eensk\u00fa oslavu na priv\u00edtanie \u00farody na konci leta, ke\u010f \u013eudia zapa\u013eovali vatry a nosili kost\u00fdmy. Prakticky oslavovali koniec leta a za\u010diatok zimy. Verili, \u017ee v tento de\u0148 sa hranica medzi svetmi \u017eiv\u00fdch a\u00a0m\u0155tvych prel\u00edna<\/strong> a\u00a0duchovia zosnul\u00fdch sa vr\u00e1tia na Zem.<\/p>\n Trad\u00edcia vyrez\u00e1vania vznikla v \u00cdrsku, \u013eudia pou\u017e\u00edvali repu namiesto tekvice. ILUSTRA\u010cN\u00c1 FOTOGRAFIA (pixabay.com)\n

Trad\u00edcia \u00fadajne vych\u00e1dza z legendy o mu\u017eovi menom Stingy Jack, ktor\u00fd opakovane uv\u00e4znil diabla a pustil ho len pod podmienkou, \u017ee nikdy nep\u00f4jde do pekla. \u00a0Ke\u010f Jack zomrel, nebol dostato\u010dne dobr\u00fd na to, aby i\u0161iel do neba, ale ani dostato\u010dn\u00fd zl\u00fd na to, aby skon\u010dil v pekle. Preto ho diabol poslal na Zem so zap\u00e1lenou svie\u010dkou (uhl\u00edm) vo vydlabanej repe na osvetlenie cesty. Miestni obyvatelia nakoniec za\u010dali vyrez\u00e1va\u0165 stra\u0161ideln\u00e9 tv\u00e1re do vlastnej repy, aby odstra\u0161ili zl\u00fdch duchov.<\/p>\n

V s\u00fa\u010dasnosti vyzer\u00e1 Halloween \u00faplne inak. Viacer\u00ed by povedali, \u017ee ho ako prv\u00ed za\u010dali oslavova\u0165 Ameri\u010dania. No v Spojen\u00fdch \u0161t\u00e1toch sa stal popul\u00e1rny a\u017e v 19. storo\u010d\u00ed, pri\u010dom nad\u0161enie pre tento sviatok vyvolali \u00edrski a \u0161k\u00f3tski pris\u0165ahovalci. Najv\u00e4\u010d\u0161ou zmenou<\/strong> oproti najskor\u0161\u00edm kore\u0148om Halloweenu je, \u017ee sa st\u00e1va viac svetsk\u00fdm ako n\u00e1bo\u017eensk\u00fdm.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

Bl\u00ed\u017ei sa Festival duchov, tie\u017e zn\u00e1my aj ako Halloween. Pre oddan\u00fdch fan\u00fa\u0161ikov Disney to znamen\u00e1 jedin\u00e9 \u2013 ve\u010der bud\u00fa tr\u00e1vi\u0165 v z\u00e1bavn\u00fdch parkoch na \u0161peci\u00e1lnych<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-8499","post","type-post","status-publish","format-standard","hentry","category-archiv","two-columns"],"_links":{"self":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/8499","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/comments?post=8499"}],"version-history":[{"count":0,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/8499\/revisions"}],"wp:attachment":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/media?parent=8499"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/categories?post=8499"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/tags?post=8499"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}