{"id":8791,"date":"2024-06-02T00:00:00","date_gmt":"2024-06-01T23:00:00","guid":{"rendered":"https:\/\/instrid.sk\/uncategorized\/generacia-z-a-cestovanie\/"},"modified":"2024-06-02T00:00:00","modified_gmt":"2024-06-01T23:00:00","slug":"generacia-z-a-cestovanie","status":"publish","type":"post","link":"https:\/\/instrid.sk\/en\/archiv\/generacia-z-a-cestovanie\/","title":{"rendered":"Gener\u00e1cia Z t\u00fa\u017ei po cestovan\u00ed viac ne\u017e jej rodi\u010dia. Ochotn\u00e1 je sa aj zadl\u017ei\u0165"},"content":{"rendered":"

Gener\u00e1cia Z m\u00e1 dobr\u00e9 spr\u00e1vy pre cestovn\u00fd ruch.<\/strong> Pr\u00e1zdniny u rodi\u010dov ju u\u017e d\u00e1vno nel\u00e1kaj\u00fa, t\u00fa\u017ei po luxuse a exotike. Vypl\u00fdva to z prieskumu, ktor\u00fd v polovici m\u00e1ja zverejnila investi\u010dn\u00e1 banka Banc of America, informuje Forbes. Z\u00fa\u010dastnilo sa ho viac ako 2-tis\u00edc Ameri\u010danov.<\/p>\n

Mlad\u00ed \u013eudia chc\u00fa do zahrani\u010dia vycestova\u0165 omnoho viac ne\u017e ich rodi\u010dia.<\/strong> Vypl\u00fdva to aj z \u00fadajov, ktor\u00e9 zverejnila vo svojej apr\u00edlovej spr\u00e1ve spolo\u010dnos\u0165 PMG. U gener\u00e1cie Z, ku ktorej patria \u013eudia naroden\u00ed v rokoch 1997 a\u017e 2012, sa skuto\u010dne zaznamenal n\u00e1rast v\u00fddavkov na cestovanie. To ist\u00e9 plat\u00ed aj pre mileni\u00e1lov, ktor\u00ed sa narodili v rozmedz\u00ed rokov 1981 a\u017e 1996.<\/p>\n

A\u017e 72 % mileni\u00e1lov a 65 % os\u00f4b patriacich do gener\u00e1cie Z sa netaja s t\u00fdm, \u017ee pl\u00e1nuj\u00fa zv\u00fd\u0161i\u0165 svoje doteraj\u0161ie v\u00fddavky<\/strong> na dan\u00fd druh aktivity. Pokia\u013e ide o gener\u00e1ciu X, dan\u00fd krok pl\u00e1nuje spravi\u0165 len 54 % os\u00f4b patriacich do nej. V pr\u00edpade babyboomerov ide e\u0161te o men\u0161ie \u010d\u00edslo, a to len o 40 %.<\/p>\n

V\u00fdznamn\u00fa rolu zohr\u00e1vaj\u00fa spolo\u010densk\u00e9 faktory<\/h3>\n

Pokia\u013e sa pozrieme na v\u0161etky gener\u00e1cie, gener\u00e1cia Z spustila v oblasti cestovn\u00e9ho ruchu priam revol\u00faciu. Zo spr\u00e1vy v\u00fdskumnej spolo\u010dnosti Morning Consult vypl\u00fdva a\u017e znepokojiv\u00e9 zistenie. Od augusta 2023 klesol medzi danou skupinou \u013eud\u00ed po\u010det os\u00f4b, ktor\u00e9 cestuj\u00fa preto, lebo maj\u00fa na to \u00faspory. K\u00fdm star\u0161ie gener\u00e1cie si na vysn\u00edvan\u00fa dovolenku \u0161etria pokojne cel\u00fd \u017eivot, gener\u00e1cia Z pova\u017euje cestovanie za prioritu.<\/strong><\/p>\n Gener\u00e1cia Z pova\u017euje cestovanie za prioritu. Zdroj: pexels.com\n

\u201ePr\u00edslu\u0161n\u00edci gener\u00e1cie Z dospeli v neuverite\u013ene turbulentnom obdob\u00ed a hlboko to ovplyv\u0148uje ich cestovate\u013esk\u00e9 spr\u00e1vanie,\u201c<\/em><\/strong> vysvet\u013euje autorka spr\u00e1vy a analyti\u010dka spolo\u010dnosti Morning Consult Lindsey Roeschke.<\/p>\n

\u201ePre\u010do by si mali odklada\u0165 na cestu tam, kam naozaj chc\u00fa \u00eds\u0165, ke\u010f m\u00f4\u017ee pr\u00eds\u0165 \u010fal\u0161ia pand\u00e9mia, finan\u010dn\u00e1 kr\u00edza, vojna alebo in\u00e1 z\u00e1va\u017en\u00e1 udalos\u0165, ktor\u00e1 im m\u00f4\u017ee zabr\u00e1ni\u0165 dosta\u0165 sa tam?\u201c<\/em><\/strong> dodala.<\/p>\n

Neodr\u00e1dza ich ani zadl\u017eenie<\/h3>\n

Pod\u013ea Lindsey Roeschke gener\u00e1cia Z urob\u00ed \u010doko\u013evek, aby si mohla splni\u0165 svoje cestovate\u013esk\u00e9 sny. Rad\u0161ej donekone\u010dna h\u013ead\u00e1 sp\u00f4soby, ako zn\u00ed\u017ei\u0165 svoje cestovn\u00e9 n\u00e1klady,<\/strong> ne\u017e aby svoju cestu odlo\u017eila alebo \u00faplne zru\u0161ila.<\/p>\n

\u201eRozm\u00fd\u0161\u013eaj\u00fa, ako u\u0161etri\u0165 peniaze. Napr\u00edklad cestuj\u00fa v obdob\u00ed mimo sez\u00f3ny, pou\u017e\u00edvaj\u00fa aplik\u00e1cie na porovn\u00e1vanie cien, vyu\u017e\u00edvaj\u00fa kreditn\u00e9 karty, prisp\u00f4sobuj\u00fa ostatn\u00e9 oblasti v\u00fddavkov alebo h\u013eadaj\u00fa ved\u013eaj\u0161ie mo\u017enosti na financovanie svojich ciest,\u201c<\/em><\/strong> pribli\u017euje ich zm\u00fd\u0161\u013eanie Roeschke.<\/p>\n Mlad\u00fdm \u013eu\u010fom neprek\u00e1\u017ea, ak sa pri plnen\u00ed svojich cestovate\u013esk\u00fdch snov zadl\u017eia. Zdroj: pexels.com\n

V s\u00favislosti s t\u00fdm spolo\u010dnos\u0165 Bankart vo svojom prieskume zistila, \u017ee 42 % os\u00f4b z gener\u00e1cie Z a 47 % mileni\u00e1lov neodr\u00e1dza ani to, \u017ee by sa pre svoje dovolenky zadl\u017eili. Svoje v\u00fdlety naj\u010dastej\u0161ie financuj\u00fa kreditn\u00fdmi kartami, slu\u017ebami typu \u201ek\u00fap teraz, zapla\u0165 nesk\u00f4r\u201c, p\u00f4\u017ei\u010dkami od rodiny a priate\u013eov \u010di vlastn\u00fdmi p\u00f4\u017ei\u010dkami.<\/strong><\/p>\n

Mentalita zadl\u017eovania kv\u00f4li cestovaniu znepokojuje aj viacer\u00fdch odborn\u00edkov na financie.<\/strong> Takmer \u0161tvrtina respondentov prieskumu Empower uviedla, \u017ee sa c\u00edti pod tlakom rovesn\u00edkov, a preto chod\u00ed na v\u00fdlety, ktor\u00e9 si nem\u00f4\u017ee finan\u010dne dovoli\u0165.<\/p>\n

Podobne je to aj u Slov\u00e1kov<\/h3>\n

Po\u010das minul\u00fdch letn\u00fdch sez\u00f3n sa zdalo, \u017ee cestovn\u00fd ruch potr\u00e1pi infl\u00e1cia. Slov\u00e1kov v\u0161ak pri k\u00fape vysn\u00edvanej dovolenky neodradila ani nepriazniv\u00e1 ekonomick\u00e1 situ\u00e1cia.<\/strong> Ako sme p\u00edsali v na\u0161om predo\u0161lom \u010dl\u00e1nku, pod\u013ea minuloro\u010dn\u00e9ho prieskumu port\u00e1lu Kari\u00e9ra.sk pribli\u017ene tretina respondentov pl\u00e1novala na \u0148u pou\u017ei\u0165 svoje \u00faspory.<\/p>\n

Vo v\u00fdhode boli najm\u00e4 vysoko\u0161kolsky vzdelan\u00ed \u013eudia z v\u00e4\u010d\u0161\u00edch miest. V porovnan\u00ed s \u013eu\u010fmi s ni\u017e\u0161\u00edm vzdelan\u00edm dok\u00e1\u017eu lep\u0161ie nar\u00e1ba\u0165 so svojimi financiami,<\/strong> v\u010faka \u010domu sa na ich v\u00fdbere letnej dovolenky neodrazila ani infl\u00e1cia.<\/p>\n Slov\u00e1ci na\u010falej preferuj\u00fa dovolenkov\u00e9 destin\u00e1cie pri mori. Zdroj: pexels.com\n

\u201eZhruba 21 % op\u00fdtan\u00fdch pl\u00e1nuje financova\u0165 letn\u00fa dovolenku z be\u017en\u00fdch pr\u00edjmov, ktor\u00e9 s\u00fa na to dostato\u010dn\u00e9. V\u00e4\u010d\u0161inou ide o Slov\u00e1kov vo veku 35 a\u017e 54 rokov, ktor\u00ed poch\u00e1dzaj\u00fa z ve\u013ek\u00e9ho mesta. Medzi \u010fal\u0161ie sp\u00f4soby financovania letnej dovolenky patria bonusy a pr\u00e9mie, pr\u00edpadne dary a podpora od rodiny,\u201c<\/em> <\/strong>uviedla mana\u017e\u00e9rka odboru komunik\u00e1cie a PR port\u00e1lu Kari\u00e9ra.sk Katar\u00edna Te\u0161la.<\/p>\n

\u201eNiektor\u00ed Slov\u00e1ci s\u00fa si ochotn\u00ed na zaplatenie dovolenky vzia\u0165 \u00faver a p\u00f4\u017ei\u010dku alebo si rezervova\u0165 pobyt prostredn\u00edctvom cestovnej kancel\u00e1rie, ktor\u00e1 pon\u00faka mo\u017enos\u0165 plati\u0165 na spl\u00e1tky. Naj\u010dastej\u0161ie ide o obyvate\u013eov stredn\u00e9ho Slovenska,\u201c<\/em> <\/strong>dod\u00e1va.<\/p>\n

Aj napriek tomu, \u017ee mlad\u00ed \u013eudia v s\u00fa\u010dasnosti ob\u013eubuj\u00fa sk\u00f4r nepreb\u00e1dan\u00e9 miesta, v\u00e4\u010d\u0161ina Slov\u00e1kov m\u00e1 st\u00e1le najv\u00e4\u010d\u0161\u00ed z\u00e1ujem o dovolenku pri mori. Za ich najob\u013e\u00fabenej\u0161iu letn\u00fa destin\u00e1ciu mo\u017eno pova\u017eova\u0165 Chorv\u00e1tsko. Za n\u00edm sa umiestnili krajiny, ako Taliansko, Gr\u00e9cko a \u0160panielsko.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"

Gener\u00e1cia Z m\u00e1 dobr\u00e9 spr\u00e1vy pre cestovn\u00fd ruch. Pr\u00e1zdniny u rodi\u010dov ju u\u017e d\u00e1vno nel\u00e1kaj\u00fa, t\u00fa\u017ei po luxuse a exotike. Vypl\u00fdva to z prieskumu, ktor\u00fd<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-8791","post","type-post","status-publish","format-standard","hentry","category-archiv","two-columns"],"_links":{"self":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/8791","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/comments?post=8791"}],"version-history":[{"count":0,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/posts\/8791\/revisions"}],"wp:attachment":[{"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/media?parent=8791"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/categories?post=8791"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/instrid.sk\/en\/wp-json\/wp\/v2\/tags?post=8791"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}