Premium beef with one magic word is appearing on plates around the world: Wagyu. But in an age where you can get a “Wagyu burger” for $5 at a fast food restaurant, the question arises: is it really Wagyu, or just a name without substance?

Wagyu or just good marketing? How luxury beef became a target for deceptive practices

Premium beef with one magic word is appearing on plates around the world: Wagyu. But in an age where you can get a “Wagyu burger” for 5 euros at a fast food restaurant, the question arises: is it really Wagyu, or just a name without substance?

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